How popular isProcare in search?
In September 2026, there were an estimated 880 branded searches for Procare in United States which is down 12% over the last 12 months. Procare holds 10.8% estimated Share of Search among United States childcare management software and is ranked 3rd of 3 competitors for search popularity.
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Which childcare management software compete with Procare?
Share of Search by month for Lillio, HiMama, Procare. The figures are in the table below the chart.
View monthly share of search table
| Month | Lillio | HiMama | Procare |
|---|---|---|---|
| Oct 2025 | 48.9% | 40% | 11.1% |
| Nov 2025 | 52.3% | 34.9% | 12.8% |
| Dec 2025 | 53.6% | 35.7% | 10.7% |
| Jan 2026 | 52.4% | 35% | 12.6% |
| Feb 2026 | 53% | 34.9% | 12% |
| Mar 2026 | 51.2% | 33.7% | 15.1% |
| Apr 2026 | 58.8% | 31.6% | 9.6% |
| May 2026 | 62.2% | 27.6% | 10.1% |
| Jun 2026 | 58.8% | 31.6% | 9.6% |
| Jul 2026 | 57.3% | 31.3% | 11.5% |
| Aug 2026 | 61.4% | 27.3% | 11.4% |
| Sep 2026 | 66% | 23.2% | 10.8% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 66% | 5.4K | 0% | +4.7 points | |
| 2, held 2nd | 23.2% | 1.9K | -20.8% | -4 points | |
| 3, held 3rd | 10.8% | 880 | -12% | -0.6 points |
Compare search popularity between Procare and its closest rivals
Every comparison with Procare
2 comparisons
How has branded search demand for Procare changed in United States over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Procare in United States fell from 1K to 880.
- Across the 12 months ending September 2026, Procare’s estimated Share of Search among childcare management software in United States peaked at 15.1% in March 2026 and was lowest at 9.6% in April 2026.
How did search popularity change for United States childcare management software in September 2026?
3 changes

In September 2026, Lillio gained estimated Share of Search among childcare management software in United States, from 61.4% to 66%.

In September 2026, HiMama lost estimated Share of Search among childcare management software in United States, from 27.3% to 23.2%.

In September 2026, Procare lost estimated Share of Search among childcare management software in United States, from 11.4% to 10.8%.
How is Procare measured?
Brandwave collects information about searches that people make online using Procare’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- procare childcare
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