Brandwave

How popular isPet Supplies Plus?

In September 2026, people searched for Pet Supplies Plus by name about 823,000 times in the United States, about the same as the previous year. These searches made up 6% of all United States pet supply retailer searches, placing Pet Supplies Plus fourth out of four retailers. When we asked both ChatGPT and Google AI Overviews about pet supply retailers, Pet Supplies Plus appeared in two of the three answers and was the fourth most recommended of the four.

Search and AI answers in September 2026

Pet Supplies Plus is the fourth most searched of 4 competitors and the fourth most recommended in AI answers.

  1. PetSmartShare of searches 44.4%Mentioned in 3 of 3 AI answersPlace in AI recommendations 3rd
  2. PetcoShare of searches 29.7%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
  3. ChewyShare of searches 19.9%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd
  4. Pet Supplies PlusShare of searches 6%Mentioned in 2 of 3 AI answersPlace in AI recommendations 4th
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Top pet supply retailers in ChatGPT and Google AI Overviews

In three ChatGPT questions, Pet Supplies Plus was mentioned in two out of three: in two of the three ChatGPT answers. Pet Supplies Plus is the fourth most recommended of the four.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Petco1st
  2. Chewy2nd
  3. PetSmart3rd
  4. Pet Supplies Plus4th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • PetSmart3 of 3Named in 3 of 3 ChatGPT answers
  • Petco3 of 3Named in 3 of 3 ChatGPT answers
  • Chewy3 of 3Named in 3 of 3 ChatGPT answers
  • Pet Supplies Plus2 of 3Named in 2 of 3 ChatGPT answers

See every answer about pet supply retailers

3 answers

  • Asked ChatGPT

    “Which pet supply retailer should I shop at in the US?”

    1. 1Petco
    2. 2PetSmart
    3. 3Chewy

  • Asked ChatGPT

    “What are the best pet supply retailers in the US?”

    1. 1Chewy
    2. 2Petco
    3. 3PetSmart
    4. 4Pet Supplies Plus

  • Asked ChatGPT

    “What's the best pet supply retailer in the US for a dog or cat?”

    1. 1Chewy
    2. 2Petco
    3. 3PetSmart
    4. 4Pet Supplies Plus

  • Searched Google, AI Overview

    “pet supply stores”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “pet food store”

    Google showed no AI Overview for this search.

Brands are shown in the order each answer named them. The survey took place in United States on October 19, 2026.

Which pet supply retailers compete with Pet Supplies Plus?

Pet Supplies Plus against pet supply retailers in the United States, by month

Share of searches by month for PetSmart, Petco, Chewy, Pet Supplies Plus. The figures are in the table below the chart.

View monthly share of searches table
MonthPetSmartPetcoChewyPet Supplies Plus
Oct 202544.4%29.7%19.9%6%
Nov 202544.4%29.7%19.9%6%
Dec 202544.4%29.7%19.9%5.9%
Jan 202642.6%28.4%23.3%5.7%
Feb 202644.4%29.7%19.9%6%
Mar 202642.6%28.4%23.3%5.7%
Apr 202644.9%30%20.1%4.9%
May 202643.9%29.3%19.6%7.2%
Jun 202644.9%30%20.1%4.9%
Jul 202644.4%29.7%19.9%6%
Aug 202644.4%29.7%19.9%6%
Sep 202644.4%29.7%19.9%6%

  1. 1.PetSmart

    44.4%

    Held 1st. 6.1M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Petco

    29.7%

    Held 2nd. 4.1M estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Chewy

    19.9%

    Held 3rd. 2.7M estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Pet Supplies Plus

    6%

    Held 4th. 823K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Pet Supplies Plus and its closest rivals

Every comparison with Pet Supplies Plus

3 comparisons

How has branded search demand for Pet Supplies Plus changed in the United States over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Pet Supplies Plus in the United States held steady at 823K.
  • Across the 12 months ending September 2026, Pet Supplies Plus’ share of searches among pet supply retailers in the United States peaked at 7.2% in May 2026 and was lowest at 4.9% in April 2026.

How did search popularity change for United States pet supply retailers in September 2026?

0 changes

Nothing among pet supply retailers moved beyond provider rounding in September 2026.

How are Pet Supplies Plus’ branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Pet Supplies Plus’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • pet supplies plus

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How the Brand Demand Index is measured

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