How popular isBest Buy in search?
In September 2026, there were an estimated 16.6M branded searches for Best Buy in United States which held steady over the last 12 months. Best Buy holds 83.4% estimated Share of Search among United States electronics retailers and is ranked 1st of 4 competitors for search popularity.
Best Buy83.4%
Micro Center11.2%
Newegg3.4%
B&H Photo2%
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Which electronics retailers compete with Best Buy?
Share of Search by month for Best Buy, Micro Center, Newegg, B&H Photo. The figures are in the table below the chart.
View monthly share of search table
| Month | Best Buy | Micro Center | Newegg | B&H Photo |
|---|---|---|---|---|
| Oct 2025 | 83.6% | 11.3% | 3.4% | 1.7% |
| Nov 2025 | 83% | 11.2% | 4.1% | 1.8% |
| Dec 2025 | 83.7% | 11.3% | 3.4% | 1.7% |
| Jan 2026 | 80.5% | 13.3% | 4% | 2.3% |
| Feb 2026 | 80.5% | 13.3% | 4% | 2.3% |
| Mar 2026 | 83.1% | 11.2% | 3.4% | 2.3% |
| Apr 2026 | 80.9% | 13.3% | 3.3% | 2.4% |
| May 2026 | 81.4% | 13.4% | 2.7% | 2.5% |
| Jun 2026 | 81.3% | 13.4% | 3.3% | 2% |
| Jul 2026 | 83.5% | 11.3% | 3.4% | 1.8% |
| Aug 2026 | 81.3% | 13.4% | 3.3% | 2% |
| Sep 2026 | 83.4% | 11.2% | 3.4% | 2% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 83.4% | 16.6M | 0% | +2 points | |
| 2, held 2nd | 11.2% | 2.2M | -18.2% | -2.2 points | |
| 3, held 3rd | 3.4% | 673K | 0% | +0.1 points | |
| 4, held 4th | 2% | 402K | 0% | 0 points |
1.
Best Buy83.4%
Held 1st. 16.6M estimated branded searches, 0% vs prior month. Share +2 points.
11.2%
Held 2nd. 2.2M estimated branded searches, -18.2% vs prior month. Share -2.2 points.
3.
Newegg3.4%
Held 3rd. 673K estimated branded searches, 0% vs prior month. Share +0.1 points.
2%
Held 4th. 402K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Best Buy and its closest rivals
Every comparison with Best Buy
3 comparisons
How has branded search demand for Best Buy changed in United States over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Best Buy in United States held steady at 16.6M.
- Across the 12 months ending September 2026, Best Buy’s estimated Share of Search among electronics retailers in United States peaked at 83.7% in December 2025 and was lowest at 80.5% in January 2026.
How did search popularity change for United States electronics retailers in September 2026?
3 changes

In September 2026, Best Buy gained estimated Share of Search among electronics retailers in United States, from 81.3% to 83.4%.

In September 2026, Micro Center lost estimated Share of Search among electronics retailers in United States, from 13.4% to 11.2%.

Estimated monthly branded searches for B&H Photo in United States rose 19.5% over 12 measured months, from 337K to 402K in September 2026.
How is Best Buy measured?
Brandwave collects information about searches that people make online using Best Buy’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- best buy
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Is Best Buy your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.