Brandwave

Checkmyfile vs ClearScore:Which is more popular?

In September 2026, ClearScore had more branded searches than Checkmyfile among credit score apps in the United Kingdom. ClearScore had about 550,000 branded searches, while Checkmyfile had 110,000. ClearScore made up 74.9% of all credit score app searches we track, and Checkmyfile accounted for 15%. When we asked ChatGPT and Google AI Overviews about credit score apps, ClearScore appeared in all five answers and Checkmyfile in none.

Among credit score apps in the United Kingdom in September 2026

Who do people search for more?

ClearScore, about 5 searches for every 1 for Checkmyfile

ClearScore 550K searchesCheckmyfile 110K searches

Who does AI mention more?

ClearScore, mentioned in every answer we collected

ClearScore in 5 of 5Checkmyfile in 0 of 5

Who does AI recommend more?

ClearScore, the only one of the two named

ClearScore first in 5Checkmyfile never named

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Top credit score apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, ClearScore appeared in all five answers. Checkmyfile did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Experian1st
  2. ClearScore2nd
  3. Equifax3rd
  4. TransUnion4th
  5. Credit Karma5th
  6. Checkmyfile–
  7. TotallyMoney–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • ClearScore5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Experian5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • TransUnion5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Equifax5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Credit Karma3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Checkmyfile0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • TotallyMoney0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about credit score apps

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 22, 2026.

Is Checkmyfile or ClearScore more popular in search?

This chart shows how often people search Google for Checkmyfile and ClearScore by name. Each line represents a brand's share of searches for all seven credit score apps we track, month by month, from searches in United Kingdom.

Checkmyfile and ClearScore among credit score apps in the United Kingdom, by month

Share of searches by month for ClearScore, Checkmyfile. The figures are in the table below the chart.

View monthly share of searches table
MonthClearScoreCheckmyfileExperianTotallyMoneyTransUnionEquifaxCredit Karma
Oct 202571.5%17.6%4.3%3.5%1.5%0.7%0.86%
Nov 202573.5%14.7%5.4%3%1.7%0.88%0.88%
Dec 202570.8%17.3%5.2%3.5%1.7%0.69%0.85%
Jan 202673.9%14.8%5.4%3%1.4%0.72%0.72%
Feb 202671.1%17.4%5.2%3.5%1.4%0.7%0.7%
Mar 202671%17.4%5.2%3.5%1.4%0.7%0.7%
Apr 202675.4%15.1%4.5%2.5%1.2%0.61%0.61%
May 202677.6%12.7%4.7%2.6%1.2%0.62%0.62%
Jun 202671.8%17.6%5.3%2.9%1.2%0.57%0.57%
Jul 202675.1%15%4.5%3%1.3%0.49%0.49%
Aug 202675.1%15%4.5%3%1.2%0.6%0.49%
Sep 202674.9%15%4.5%3%1.5%0.6%0.49%

How has the Checkmyfile and ClearScore comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom credit score apps in September 2026?

1 change
  1. Checkmyfile’s share of searches among credit score apps in the United Kingdom has lost ground for 3 months in a row, from 17.6% to 15% in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Checkmyfile’s and ClearScore’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Checkmyfile

1 branded search term

  • checkmyfile

ClearScore

1 branded search term

  • clearscore

How the Brand Demand Index is measured

Other head-to-heads among credit score apps

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