Virgin Money vs Zopa:Which is more popular?
In September 2026, Virgin Money had more branded searches than Zopa among credit cards in the United Kingdom. Virgin Money had about 9,900 branded searches, while Zopa had 8,100. Virgin Money made up 1.2% of all credit card searches we track, and Zopa accounted for 0.95%. When we asked ChatGPT and Google AI Overviews about credit cards, Virgin Money appeared in one of the five answers and Zopa in none.
Who do people search for more?
Virgin Money, about 22% more searches than Zopa
Who does AI mention more?
Virgin Money, mentioned in 1 of 5 answers, Zopa in 0
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Top credit cards in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Virgin Money was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Zopa did not appear in any of the five answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Barclaycard3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
American Express1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Virgin Money1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Capital One0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
MBNA0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Tesco Bank0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Aqua0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Vanquis0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Zopa0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about credit cards
5 answers
Asked ChatGPT
“Which credit card should I use in the UK?”
Asked ChatGPT
“What are the best credit cards in the UK?”
Asked ChatGPT
“What's the best credit card in the UK for everyday spending?”
Searched Google, AI Overview
“credit cards uk”
Searched Google, AI Overview
“business credit cards”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 19, 2026.
Is Virgin Money or Zopa more popular in search?
This chart shows how often people search Google for Virgin Money and Zopa by name. Each line represents a brand's share of searches for all nine credit card brands we track, month by month, from searches in United Kingdom.
Share of searches by month for Virgin Money, Zopa. The figures are in the table below the chart.
View monthly share of searches table
| Month | American Express | Barclaycard | Capital One | MBNA | Tesco Bank | Aqua | Vanquis | Virgin Money | Zopa |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 23.6% | 23.6% | 23.6% | 13% | 7.1% | 3.9% | 3.2% | 0.95% | 0.95% |
| Nov 2025 | 20.3% | 24.9% | 24.9% | 13.6% | 7.5% | 4.1% | 2.7% | 1% | 1% |
| Dec 2025 | 22.4% | 27.4% | 22.4% | 12.3% | 6.7% | 3.7% | 3% | 1.1% | 0.9% |
| Jan 2026 | 23.5% | 23.5% | 23.5% | 12.9% | 7.1% | 3.9% | 3.2% | 1.2% | 1.2% |
| Feb 2026 | 22.2% | 27.2% | 22.2% | 12.1% | 6.7% | 4.5% | 3% | 1.1% | 1.1% |
| Mar 2026 | 20.2% | 24.7% | 24.7% | 13.6% | 7.4% | 4.1% | 3.3% | 0.99% | 0.99% |
| Apr 2026 | 21% | 25.8% | 25.8% | 11.5% | 6.3% | 4.2% | 3.5% | 0.85% | 1% |
| May 2026 | 21% | 25.7% | 25.7% | 11.5% | 6.3% | 5.2% | 2.8% | 0.85% | 0.85% |
| Jun 2026 | 22.3% | 27.3% | 22.3% | 12.2% | 6.7% | 4.5% | 3% | 0.9% | 0.9% |
| Jul 2026 | 22.3% | 27.3% | 22.3% | 12.2% | 6.7% | 4.5% | 3% | 0.9% | 0.9% |
| Aug 2026 | 22.2% | 27.2% | 22.2% | 12.2% | 6.7% | 4.5% | 3% | 1.1% | 0.9% |
| Sep 2026 | 23.5% | 23.5% | 23.5% | 12.9% | 7.1% | 4.7% | 2.6% | 1.2% | 0.95% |
How has the Virgin Money and Zopa comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Zopa took it in April 2026, Virgin Money took it in August 2026.
- Across the 12 months ending September 2026, Virgin Money’s share of searches among credit cards in the United Kingdom moved from 0.95% to 1.2%, and its estimated monthly branded searches held steady at 9.9K.
- Across the 12 months ending September 2026, Zopa’s share of searches among credit cards in the United Kingdom held steady at 0.95%, and its estimated monthly branded searches moved from 9.9K to 8.1K.
How did search popularity change for United Kingdom credit cards in September 2026?
1 change
Estimated monthly branded searches for Zopa in the United Kingdom fell 18.2% over 12 measured months, from 9.9K to 8.1K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Virgin Money’s and Zopa’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Virgin Money
1 branded search term
- virgin money credit card
Zopa
1 branded search term
- zopa credit card
Other head-to-heads among credit cards
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