Pact Coffee vs Union Coffee:Which is more popular?
In September 2026, Pact Coffee had more branded searches than Union Coffee among coffee subscriptions in the United Kingdom. Pact Coffee had about 18,100 branded searches, while Union Coffee had 4,400. Pact Coffee made up 17.2% of all coffee subscription searches we track, and Union Coffee accounted for 4.2%. When we asked ChatGPT and Google AI Overviews about coffee subscriptions, Pact Coffee appeared in all five answers and Union Coffee in none.
Who do people search for more?
Pact Coffee, about 4 searches for every 1 for Union Coffee
Who does AI mention more?
Pact Coffee, mentioned in every answer we collected
Who does AI recommend more?
Pact Coffee, the only one of the two named
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Top coffee subscriptions in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Pact Coffee appeared in all five answers. Union Coffee did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Rave Coffee1st
Pact Coffee2nd
Origin Coffee3rd
Batch Coffee4th
Kiss the Hippo5th
Grind6th
Hard Lines7th
Union Coffee–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Rave Coffee5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Pact Coffee5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Origin Coffee4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Batch Coffee3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Kiss the Hippo2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Hard Lines2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Grind1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Union Coffee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about coffee subscriptions
5 answers
Asked ChatGPT
“Which coffee subscription should I get in the UK?”
Asked ChatGPT
“What are the best coffee subscriptions in the UK?”
Asked ChatGPT
“What's the best coffee bean subscription in the UK?”
Searched Google, AI Overview
“coffee subscription”
Searched Google, AI Overview
“coffee beans subscription”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 22, 2026.
Is Pact Coffee or Union Coffee more popular in search?
This chart shows how often people search Google for Pact Coffee and Union Coffee by name. Each line represents a brand's share of searches for all eight coffee subscription brands we track, month by month, from searches in United Kingdom.
Share of searches by month for Pact Coffee, Union Coffee. The figures are in the table below the chart.
View monthly share of searches table
| Month | Rave Coffee | Grind | Pact Coffee | Origin Coffee | Kiss the Hippo | Union Coffee | Hard Lines | Batch Coffee |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 26.7% | 22.1% | 17.8% | 14.6% | 9.8% | 5.3% | 2.9% | 0.87% |
| Nov 2025 | 32% | 21.7% | 17.5% | 11.7% | 7.8% | 4.3% | 4.3% | 0.79% |
| Dec 2025 | 31.7% | 21.5% | 17.4% | 11.6% | 7.7% | 4.2% | 5.2% | 0.78% |
| Jan 2026 | 31.1% | 21.1% | 17.1% | 13.9% | 7.6% | 5.1% | 3.4% | 0.77% |
| Feb 2026 | 31.2% | 21.1% | 17% | 13.9% | 7.6% | 4.1% | 4.1% | 0.83% |
| Mar 2026 | 29% | 24% | 15.9% | 13% | 8.7% | 4.7% | 3.9% | 0.88% |
| Apr 2026 | 30.9% | 25.5% | 13.8% | 13.8% | 7.6% | 4.1% | 3.4% | 0.93% |
| May 2026 | 32.4% | 21.9% | 14.5% | 14.5% | 7.9% | 4.3% | 3.5% | 0.98% |
| Jun 2026 | 32.4% | 22% | 14.5% | 14.5% | 7.9% | 4.3% | 3.5% | 0.86% |
| Jul 2026 | 34.1% | 18.8% | 15.2% | 15.2% | 8.3% | 3.7% | 3.7% | 0.91% |
| Aug 2026 | 31.6% | 21.4% | 14.1% | 17.3% | 6.3% | 4.2% | 4.2% | 0.95% |
| Sep 2026 | 31.4% | 21.3% | 17.2% | 14% | 7.7% | 4.2% | 3.4% | 0.83% |
How has the Pact Coffee and Union Coffee comparison changed over the last 12 months?
3 findings
- Pact Coffee was ahead of Union Coffee in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Pact Coffee’s share of searches among coffee subscriptions in the United Kingdom moved from 17.8% to 17.2%, and its estimated monthly branded searches held steady at 18.1K.
- Across the 12 months ending September 2026, Union Coffee’s share of searches among coffee subscriptions in the United Kingdom moved from 5.3% to 4.2%, and its estimated monthly branded searches moved from 5.4K to 4.4K.
How did search popularity change for United Kingdom coffee subscriptions in September 2026?
2 changes

In September 2026, Pact Coffee overtook Origin Coffee to rank 3rd among coffee subscriptions in the United Kingdom, with 17.2% of the searches.

In September 2026, Union Coffee rose from 7th to 6th among coffee subscriptions in the United Kingdom.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Pact Coffee’s and Union Coffee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Pact Coffee
1 branded search term
- pact coffee
Union Coffee
1 branded search term
- union coffee
Other head-to-heads among coffee subscriptions

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