Outfox Energy vs ScottishPower:Which is searched more in the United Kingdom?
In September 2026, Outfox Energy had more branded searches than ScottishPower among energy suppliers in the United Kingdom. Outfox Energy had about 39,200 branded searches, while ScottishPower had 8,100. Outfox Energy made up 1.1% of all energy supplier searches we track, and ScottishPower accounted for 0.22%.
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Is Outfox Energy or ScottishPower more popular in search?
Compare the companies that supply gas and electricity to homes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Outfox Energy, ScottishPower. The figures are in the table below the chart.
View monthly share of searches table
| Month | Octopus Energy | British Gas | E.ON Next | OVO | EDF | So Energy | Outfox Energy | Ecotricity | Good Energy | ScottishPower | 100Green |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 30.7% | 30.7% | 13.8% | 11.3% | 9.2% | 1.9% | 1.1% | 0.56% | 0.3% | 0.2% | 0.11% |
| Nov 2025 | 31.1% | 31.1% | 13.2% | 11.5% | 9.3% | 1.9% | 0.84% | 0.46% | 0.31% | 0.21% | 0.11% |
| Dec 2025 | 29.8% | 29.8% | 14.3% | 13.4% | 8.9% | 1.8% | 0.8% | 0.54% | 0.3% | 0.2% | 0.11% |
| Jan 2026 | 30% | 30% | 13.6% | 13.5% | 9% | 1.8% | 0.89% | 0.55% | 0.3% | 0.2% | 0.13% |
| Feb 2026 | 29.9% | 29.9% | 13.6% | 13.5% | 9% | 1.8% | 1.1% | 0.66% | 0.3% | 0.24% | 0.11% |
| Mar 2026 | 31.1% | 31.1% | 13.7% | 11.5% | 8.6% | 1.9% | 1% | 0.57% | 0.31% | 0.25% | 0.11% |
| Apr 2026 | 35% | 28.7% | 13.4% | 10.5% | 8.6% | 1.7% | 0.94% | 0.52% | 0.23% | 0.23% | 0.1% |
| May 2026 | 30.5% | 30.5% | 14.9% | 11.2% | 9.1% | 1.5% | 1% | 0.83% | 0.25% | 0.2% | 0.09% |
| Jun 2026 | 30.5% | 30.5% | 14.1% | 11.2% | 9.2% | 1.5% | 1.3% | 0.68% | 0.3% | 0.45% | 0.16% |
| Jul 2026 | 30.9% | 30.9% | 13.9% | 11.4% | 9.3% | 1.5% | 0.99% | 0.56% | 0.25% | 0.2% | 0.17% |
| Aug 2026 | 30.7% | 30.7% | 13.8% | 11.3% | 9.2% | 1.9% | 0.99% | 0.83% | 0.25% | 0.2% | 0.17% |
| Sep 2026 | 33.6% | 27.5% | 14.3% | 10.1% | 10.1% | 1.7% | 1.1% | 0.91% | 0.27% | 0.22% | 0.15% |
How has the Outfox Energy and ScottishPower comparison changed over the last 12 months?
3 findings
- Outfox Energy was ahead of ScottishPower in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Outfox Energy’s share of searches among energy suppliers in the United Kingdom held steady at 1.1%, and its estimated monthly branded searches moved from 44.4K to 39.2K.
- Across the 12 months ending September 2026, ScottishPower’s share of searches among energy suppliers in the United Kingdom moved from 0.2% to 0.22%, and its estimated monthly branded searches held steady at 8.1K.
How did search popularity change for United Kingdom energy suppliers in September 2026?
1 change
Estimated monthly branded searches for Outfox Energy in the United Kingdom fell 11.7% over 12 measured months, from 44.4K to 39.2K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Outfox Energy’s and ScottishPower’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Outfox Energy
2 branded search terms
- outfox energy
- outfox the market
ScottishPower
1 branded search term
- scottishpower
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