Brandwave

Kiss the Hippo vs Union Coffee:Which is more popular?

In September 2026, Kiss the Hippo had more branded searches than Union Coffee among coffee subscriptions in the United Kingdom. Kiss the Hippo had about 8,100 branded searches, while Union Coffee had 4,400. Kiss the Hippo made up 7.7% of all coffee subscription searches we track, and Union Coffee accounted for 4.2%. When we asked ChatGPT and Google AI Overviews about coffee subscriptions, Kiss the Hippo appeared in two of the five answers and Union Coffee in none.

Among coffee subscriptions in the United Kingdom in September 2026

Who do people search for more?

Kiss the Hippo, about 84% more searches than Union Coffee

Kiss the Hippo 8.1K searchesUnion Coffee 4.4K searches

Who does AI mention more?

Kiss the Hippo, mentioned in 2 of 5 answers, Union Coffee in 0

Kiss the Hippo in 2 of 5Union Coffee in 0 of 5

Who does AI recommend more?

Kiss the Hippo, the only one of the two named

Kiss the Hippo first in 2Union Coffee never named

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Top coffee subscriptions in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Kiss the Hippo was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Union Coffee did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Rave Coffee1st
  2. Pact Coffee2nd
  3. Origin Coffee3rd
  4. Batch Coffee4th
  5. Kiss the Hippo5th
  6. Grind6th
  7. Hard Lines7th
  8. Union Coffee–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Rave Coffee5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Pact Coffee5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Origin Coffee4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Batch Coffee3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kiss the Hippo2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Hard Lines2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Grind1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Union Coffee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about coffee subscriptions

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 22, 2026.

Is Kiss the Hippo or Union Coffee more popular in search?

This chart shows how often people search Google for Kiss the Hippo and Union Coffee by name. Each line represents a brand's share of searches for all eight coffee subscription brands we track, month by month, from searches in United Kingdom.

Kiss the Hippo and Union Coffee among coffee subscriptions in the United Kingdom, by month

Share of searches by month for Kiss the Hippo, Union Coffee. The figures are in the table below the chart.

View monthly share of searches table
MonthRave CoffeeGrindPact CoffeeOrigin CoffeeKiss the HippoUnion CoffeeHard LinesBatch Coffee
Oct 202526.7%22.1%17.8%14.6%9.8%5.3%2.9%0.87%
Nov 202532%21.7%17.5%11.7%7.8%4.3%4.3%0.79%
Dec 202531.7%21.5%17.4%11.6%7.7%4.2%5.2%0.78%
Jan 202631.1%21.1%17.1%13.9%7.6%5.1%3.4%0.77%
Feb 202631.2%21.1%17%13.9%7.6%4.1%4.1%0.83%
Mar 202629%24%15.9%13%8.7%4.7%3.9%0.88%
Apr 202630.9%25.5%13.8%13.8%7.6%4.1%3.4%0.93%
May 202632.4%21.9%14.5%14.5%7.9%4.3%3.5%0.98%
Jun 202632.4%22%14.5%14.5%7.9%4.3%3.5%0.86%
Jul 202634.1%18.8%15.2%15.2%8.3%3.7%3.7%0.91%
Aug 202631.6%21.4%14.1%17.3%6.3%4.2%4.2%0.95%
Sep 202631.4%21.3%17.2%14%7.7%4.2%3.4%0.83%

How has the Kiss the Hippo and Union Coffee comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom coffee subscriptions in September 2026?

2 changes
  1. In September 2026, Kiss the Hippo gained share of searches among coffee subscriptions in the United Kingdom, from 6.3% to 7.7%.

  2. In September 2026, Union Coffee rose from 7th to 6th among coffee subscriptions in the United Kingdom.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Kiss the Hippo’s and Union Coffee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Kiss the Hippo

1 branded search term

  • kiss the hippo

Union Coffee

1 branded search term

  • union coffee

How the Brand Demand Index is measured

Other head-to-heads among coffee subscriptions

Creator with pink hair and a pink jacket

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