Brandwave

Bentley vs MINI:Which is more popular?

In September 2026, Bentley and MINI were level in searches among car brands in the United Kingdom, with an estimated 135K versus 125K branded searches, at 0.98% and 0.91% of the total. When we asked ChatGPT and Google AI Overviews about car brands, Bentley appeared in one of the five answers and MINI in none.

Among car brands in the United Kingdom in September 2026

Who do people search for more?

Bentley, about 8% more searches than MINI

Bentley 135K searchesMINI 125K searches

Who does AI mention more?

Bentley, mentioned in 1 of 5 answers, MINI in 0

Bentley in 1 of 5MINI in 0 of 5

Follow Bentley vs MINI and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top car brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bentley was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. MINI did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Toyota1st
  2. Volkswagen2nd
  3. BMW3rd
  4. Skoda3rd
  5. Mercedes-Benz5th
  6. Tesla6th
  7. Porsche7th
  8. Kia8th
  9. +2 more
  10. Bentley11th
  11. +5 more
  12. MINI–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Toyota3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Volkswagen2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Tesla2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kia2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ford1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BYD1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Porsche1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BMW1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bentley1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • MINI0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+7 more

See every answer about car brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 26, 2026.

Is Bentley or MINI more popular in search?

This chart shows how often people search Google for Bentley and MINI by name. Each line represents a brand's share of searches for all 55 car brands we track, month by month, from searches in United Kingdom.

Bentley and MINI among car brands in the United Kingdom, by month

Share of searches by month for Bentley, MINI. The figures are in the table below the chart.

View monthly share of searches table
MonthToyotaVolkswagenFordBYDPorscheTeslaKiaBMWPeugeotHyundaiMercedes-BenzLand RoverNissanSkodaCupraBentleyMINI
Oct 20255.7%4.7%5.3%3%3.7%3.5%3.7%3.5%3.6%3.4%3.4%3.1%3.2%2.8%2.4%1.1%0.84%
Nov 20255.9%4.7%5.3%2.8%3.9%3.3%3.5%3.9%3.3%3.1%3.7%3.1%3.4%2.9%2.3%1.1%0.85%
Dec 20256.1%4.7%4.7%2.5%4.4%3.4%3.5%3.5%3.2%3.4%3.7%3.3%3.3%2.8%2%1.2%0.82%
Jan 20265.8%4.8%5%3.3%3.4%3.2%3.8%3.8%3.4%3.8%3.4%3.1%3.2%3.5%2.2%0.91%0.96%
Feb 20265.8%5%5.1%2.7%3.6%3%4%3.5%3.8%3.6%3.2%2.8%3.3%3.3%2.3%0.89%0.91%
Mar 20265.8%4.9%4.9%3%3.9%3.3%3.9%3.9%3.6%3.4%3.5%2.8%3.1%3.1%2.3%0.94%0.99%
Apr 20265.4%4.7%4.6%3.7%4.1%4.5%4%3.4%3.6%3.3%3.1%3%3.2%2.8%2.4%0.95%0.86%
May 20265.6%4.8%4.7%3.7%4%3.5%3.7%3.4%3.5%3.4%3.3%2.7%3.1%3%2.4%1%0.85%
Jun 20265.6%4.4%4.8%3.4%4.1%3.6%3.8%3.5%3.6%3.7%3.4%2.9%3.2%2.8%2.3%1.1%0.89%
Jul 20265.9%5%4.7%3.3%3.9%3.4%3.9%3.6%3.8%3.8%3.1%3.1%3.4%2.9%2.4%0.87%0.91%
Aug 20265.9%4.7%4.6%3.7%4%3.6%3.9%3.4%3.5%3.5%3.3%3%3%3%2.3%0.86%0.86%
Sep 20265.8%4.8%4.6%4%3.8%3.7%3.6%3.5%3.5%3.5%3.4%3.2%3.2%3.1%2.4%0.98%0.91%

How has the Bentley and MINI comparison changed over the last 12 months?

3 findings
  • The lead changed hands 4 times in the 12 months ending September 2026: MINI took it in January 2026, Bentley took it in April 2026, MINI took it in July 2026, Bentley took it in August 2026.
  • Across the 12 months ending September 2026, Bentley’s share of searches among car brands in the United Kingdom moved from 1.1% to 0.98%, and its estimated monthly branded searches moved from 149K to 135K.
  • Across the 12 months ending September 2026, MINI’s share of searches among car brands in the United Kingdom moved from 0.84% to 0.91%, and its estimated monthly branded searches moved from 118K to 125K.

How did search popularity change for United Kingdom car brands in September 2026?

2 changes
  1. In September 2026, Bentley rose from 39th to 36th among car brands in the United Kingdom.

  2. In September 2026, MINI fell from 40th to 41st among car brands in the United Kingdom.

How are branded searches counted?

9 search terms

Brandwave collects information about searches that people make online using Bentley’s and MINI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bentley

5 branded search terms

  • bentley
  • bentley bentayga
  • bentley cars
  • bentley continental gt
  • bentley flying spur

MINI

4 branded search terms

  • mini aceman
  • mini clubman
  • mini cooper
  • mini countryman

How the Brand Demand Index is measured

Other head-to-heads among car brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.