Brandwave

Audi vs Jaecoo:Which is more popular?

In September 2026, Audi and Jaecoo were level in searches among car brands in the United Kingdom, with an estimated 281K versus 275K branded searches, at 2% of the total each. When we asked ChatGPT and Google AI Overviews about car brands, Audi and Jaecoo each appeared in one of the five answers.

Among car brands in the United Kingdom in September 2026

Who do people search for more?

Audi and Jaecoo are searched for about as often as each other.

Audi 281K searchesJaecoo 275K searches

Who does AI mention more?

Both were mentioned in 1 of 5 answers.

Audi in 1 of 5Jaecoo in 1 of 5

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Top car brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Audi and Jaecoo were each mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Toyota1st
  2. Volkswagen2nd
  3. BMW3rd
  4. Skoda3rd
  5. Mercedes-Benz5th
  6. Audi6th
  7. Tesla7th
  8. Porsche8th
  9. Kia9th
  10. +6 more
  11. Jaecoo16th
  12. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Toyota3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Volkswagen2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Tesla2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kia2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ford1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BYD1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Porsche1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BMW1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Audi1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Jaecoo1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

+7 more

See every answer about car brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 26, 2026.

Is Audi or Jaecoo more popular in search?

This chart shows how often people search Google for Audi and Jaecoo by name. Each line represents a brand's share of searches for all 55 car brands we track, month by month, from searches in United Kingdom.

Audi and Jaecoo among car brands in the United Kingdom, by month

Share of searches by month for Audi, Jaecoo. The figures are in the table below the chart.

View monthly share of searches table
MonthToyotaVolkswagenFordBYDPorscheTeslaKiaBMWPeugeotHyundaiMercedes-BenzLand RoverNissanSkodaCupraAudiJaecoo
Oct 20255.7%4.7%5.3%3%3.7%3.5%3.7%3.5%3.6%3.4%3.4%3.1%3.2%2.8%2.4%2.3%2.5%
Nov 20255.9%4.7%5.3%2.8%3.9%3.3%3.5%3.9%3.3%3.1%3.7%3.1%3.4%2.9%2.3%2.1%2.2%
Dec 20256.1%4.7%4.7%2.5%4.4%3.4%3.5%3.5%3.2%3.4%3.7%3.3%3.3%2.8%2%2.3%1.7%
Jan 20265.8%4.8%5%3.3%3.4%3.2%3.8%3.8%3.4%3.8%3.4%3.1%3.2%3.5%2.2%2.4%1.9%
Feb 20265.8%5%5.1%2.7%3.6%3%4%3.5%3.8%3.6%3.2%2.8%3.3%3.3%2.3%2.3%2%
Mar 20265.8%4.9%4.9%3%3.9%3.3%3.9%3.9%3.6%3.4%3.5%2.8%3.1%3.1%2.3%2.2%2.2%
Apr 20265.4%4.7%4.6%3.7%4.1%4.5%4%3.4%3.6%3.3%3.1%3%3.2%2.8%2.4%2.3%2.7%
May 20265.6%4.8%4.7%3.7%4%3.5%3.7%3.4%3.5%3.4%3.3%2.7%3.1%3%2.4%2.3%2.7%
Jun 20265.6%4.4%4.8%3.4%4.1%3.6%3.8%3.5%3.6%3.7%3.4%2.9%3.2%2.8%2.3%2%2.3%
Jul 20265.9%5%4.7%3.3%3.9%3.4%3.9%3.6%3.8%3.8%3.1%3.1%3.4%2.9%2.4%2%2%
Aug 20265.9%4.7%4.6%3.7%4%3.6%3.9%3.4%3.5%3.5%3.3%3%3%3%2.3%2.3%2.2%
Sep 20265.8%4.8%4.6%4%3.8%3.7%3.6%3.5%3.5%3.5%3.4%3.2%3.2%3.1%2.4%2%2%

How has the Audi and Jaecoo comparison changed over the last 12 months?

3 findings
  • The lead changed hands 3 times in the 12 months ending September 2026: Audi took it in December 2025, Jaecoo took it in April 2026, Audi took it in July 2026.
  • Across the 12 months ending September 2026, Audi’s share of searches among car brands in the United Kingdom moved from 2.3% to 2%, and its estimated monthly branded searches moved from 321K to 281K.
  • Across the 12 months ending September 2026, Jaecoo’s share of searches among car brands in the United Kingdom moved from 2.5% to 2%, and its estimated monthly branded searches moved from 356K to 275K.

How did search popularity change for United Kingdom car brands in September 2026?

2 changes
  1. In September 2026, Audi fell from 16th to 18th among car brands in the United Kingdom.

  2. In September 2026, Jaecoo fell from 19th to 21st among car brands in the United Kingdom.

How are branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Audi’s and Jaecoo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Audi

4 branded search terms

  • audi
  • audi cars
  • audi e tron
  • audi tt

Jaecoo

2 branded search terms

  • jaecoo
  • jaecoo cars

How the Brand Demand Index is measured

Other head-to-heads among car brands

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