AA vs HPI Check:Which is more popular?
In September 2026, HPI Check had more branded searches than AA among vehicle history check services in the United Kingdom. HPI Check had about 40,500 branded searches, while AA had 2,400. HPI Check made up 16.7% of all vehicle history check service searches we track, and AA accounted for 0.99%. When we asked ChatGPT and Google AI Overviews about vehicle history check services, AA and HPI Check each appeared in three of the five answers. HPI Check was mentioned before AA in three out of five answers.
Who do people search for more?
HPI Check, about 17 searches for every 1 for AA
Who does AI mention more?
Both were mentioned in 3 of 5 answers.
Who does AI recommend more?
HPI Check, named ahead of AA in 3 of 5 answers
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Top vehicle history check services in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, AA was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. HPI Check was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. HPI Check was listed before AA in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
HPI Check1st
Total Car Check2nd
RAC3rd
AA4th
carVertical5th
My Car Check6th
Car Analytics–
MotorCheck–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Total Car Check5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
RAC4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
HPI Check3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
AA3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
carVertical2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
My Car Check1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Car Analytics0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
MotorCheck0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about vehicle history check services
5 answers
Asked ChatGPT
“Which vehicle history check service should I use in the UK?”
Asked ChatGPT
“What are the best vehicle history check services in the UK?”
Asked ChatGPT
“What's the best vehicle history check service in the UK for a used car?”
Searched Google, AI Overview
“check car history”
Searched Google, AI Overview
“vehicle history check uk”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 19, 2026.
Is AA or HPI Check more popular in search?
This chart shows how often people search Google for AA and HPI Check by name. Each line represents a brand's share of searches for all eight vehicle history check services we track, month by month, from searches in United Kingdom.
Share of searches by month for HPI Check, AA. The figures are in the table below the chart.
View monthly share of searches table
| Month | Total Car Check | carVertical | HPI Check | My Car Check | Car Analytics | MotorCheck | AA | RAC |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 45.3% | 20.4% | 20.4% | 7.5% | 2.2% | 2.2% | 1.5% | 0.54% |
| Nov 2025 | 47.4% | 21.3% | 17.4% | 7.8% | 2.3% | 1.9% | 1.2% | 0.56% |
| Dec 2025 | 43.1% | 23.6% | 19.3% | 8.6% | 2.1% | 1.7% | 1.1% | 0.48% |
| Jan 2026 | 42.6% | 23.4% | 19.2% | 8.6% | 2.1% | 2.1% | 1.4% | 0.62% |
| Feb 2026 | 43.3% | 23.8% | 19.5% | 7.1% | 2.1% | 2.1% | 1.4% | 0.51% |
| Mar 2026 | 45.5% | 24.9% | 16.7% | 7.5% | 2.2% | 1.8% | 0.98% | 0.44% |
| Apr 2026 | 48% | 21.5% | 17.6% | 7.9% | 1.9% | 1.6% | 1% | 0.46% |
| May 2026 | 42.8% | 23.6% | 19.3% | 8.6% | 2.1% | 1.7% | 1.4% | 0.51% |
| Jun 2026 | 43.7% | 24% | 19.7% | 7.2% | 1.7% | 1.7% | 1.4% | 0.52% |
| Jul 2026 | 43.7% | 24% | 19.7% | 7.2% | 1.7% | 1.7% | 1.4% | 0.52% |
| Aug 2026 | 43.6% | 24% | 19.6% | 7.2% | 2.1% | 1.7% | 1.2% | 0.52% |
| Sep 2026 | 45.4% | 25% | 16.7% | 7.5% | 2.2% | 1.8% | 0.99% | 0.41% |
How has the AA and HPI Check comparison changed over the last 12 months?
3 findings
- HPI Check was ahead of AA in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, AA’s share of searches among vehicle history check services in the United Kingdom moved from 1.5% to 0.99%, and its estimated monthly branded searches moved from 3.6K to 2.4K.
- Across the 12 months ending September 2026, HPI Check’s share of searches among vehicle history check services in the United Kingdom moved from 20.4% to 16.7%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
How did search popularity change for United Kingdom vehicle history check services in September 2026?
2 changes

In September 2026, HPI Check lost share of searches among vehicle history check services in the United Kingdom, from 19.6% to 16.7%.

Estimated monthly branded searches for AA in the United Kingdom fell 33.3% over 12 measured months, from 3.6K to 2.4K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using AA’s and HPI Check’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among vehicle history check services

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