Brandwave

Moneybox vs Wealthify:Which is searched more in United Kingdom?

In September 2026, Moneybox had more branded searches than Wealthify among robo-advisers in United Kingdom. Moneybox was estimated to have 15.7K branded searches compared to Wealthify’s 9.9K, and held a 45.3% Share of Search versus Wealthify’s 28.6%.

Share of Search among robo-advisers in United Kingdom in September 2026Which is more popular in search, Moneybox or Wealthify?
Moneybox45.3%15.7K searches
vs
Wealthify28.6%9.9K searches

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Which is more popular in search, Moneybox or Wealthify?

Compare the robo advisors businesses choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Moneybox and Wealthify among robo-advisers in United Kingdom, by month

Share of Search by month for Moneybox, Wealthify. The figures are in the table below the chart.

View monthly share of search table
MonthMoneyboxWealthifyMoneyfarmNutmeg
Oct 202538.1%28.4%23.2%10.3%
Nov 202535.6%28.5%23.3%12.7%
Dec 202538.4%27.2%22.3%12.1%
Jan 202646.9%23.5%19.2%10.5%
Feb 202644.3%26.3%21.5%7.8%
Mar 202654.7%20%16.4%8.9%
Apr 202650.4%23.5%19.2%7%
May 202637.4%28.7%23.5%10.4%
Jun 202648.3%23.7%19.4%8.6%
Jul 202646.5%28%18.7%6.8%
Aug 202644.6%29%19.3%7%
Sep 202645.3%28.6%19.1%6.9%

How has the Moneybox and Wealthify comparison changed over the last 12 months?

  • Moneybox was ahead of Wealthify in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Moneybox’s estimated Share of Search among robo-advisers in United Kingdom moved from 38.1% to 45.3%, and its estimated monthly branded searches moved from 16.3K to 15.7K.
  • Across the 12 months ending September 2026, Wealthify’s estimated Share of Search among robo-advisers in United Kingdom moved from 28.4% to 28.6%, and its estimated monthly branded searches moved from 12.1K to 9.9K.

How did search popularity change for United Kingdom robo-advisers in September 2026?

  1. In September 2026, Moneybox gained estimated Share of Search among robo-advisers in United Kingdom, from 44.6% to 45.3%.

  2. Estimated monthly branded searches for Wealthify in United Kingdom fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.

Other head-to-heads among robo-advisers

How each brand is measured

Brandwave collects information about searches that people make online using Moneybox’s and Wealthify’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Moneybox

4 branded search terms

  • moneybox app
  • moneybox isa
  • moneybox lisa
  • moneybox pension

Wealthify

1 branded search term

  • wealthify

How the Brand Demand Index is measured

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