Argos vs Currys:Which is searched more in United Kingdom?
In September 2026, Argos had more branded searches than Currys among electronics retailers in United Kingdom. Argos was estimated to have 7.5M branded searches compared to Currys’ 5M, and held a 58.2% Share of Search versus Currys’ 38.9%.
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Which is more popular in search, Argos or Currys?
Compare the retailers people buy electronics from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Argos, Currys. The figures are in the table below the chart.
View monthly share of search table
| Month | Argos | Currys | AO | Richer Sounds |
|---|---|---|---|---|
| Oct 2025 | 63.5% | 34.7% | 0.63% | 1.1% |
| Nov 2025 | 58.7% | 39.6% | 0.39% | 1.3% |
| Dec 2025 | 63.3% | 34.9% | 0.35% | 1.4% |
| Jan 2026 | 63.2% | 34.6% | 0.51% | 1.7% |
| Feb 2026 | 63.3% | 34.7% | 0.63% | 1.4% |
| Mar 2026 | 67% | 30% | 1.8% | 1.2% |
| Apr 2026 | 67.4% | 30.2% | 1.5% | 0.99% |
| May 2026 | 63.5% | 34.7% | 0.63% | 1.1% |
| Jun 2026 | 63.6% | 34.8% | 0.63% | 0.94% |
| Jul 2026 | 63.4% | 34.7% | 0.93% | 0.93% |
| Aug 2026 | 62.3% | 34.1% | 2.5% | 1.1% |
| Sep 2026 | 58.2% | 38.9% | 1.9% | 1% |
How has the Argos and Currys comparison changed over the last 12 months?
3 findings
- Argos was ahead of Currys in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Argos’ estimated Share of Search among electronics retailers in United Kingdom moved from 63.5% to 58.2%, and its estimated monthly branded searches moved from 9.1M to 7.5M.
- Across the 12 months ending September 2026, Currys’ estimated Share of Search among electronics retailers in United Kingdom moved from 34.7% to 38.9%, and its estimated monthly branded searches held steady at 5M.
How did search popularity change for United Kingdom electronics retailers in September 2026?
2 changes
In September 2026, Currys gained estimated Share of Search among electronics retailers in United Kingdom, from 34.1% to 38.9%.
In September 2026, Argos lost estimated Share of Search among electronics retailers in United Kingdom, from 62.3% to 58.2%.
How each brand is measured
Brandwave collects information about searches that people make online using Argos’ and Currys’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.