Brandwave

Furniture Village vs John Lewis:Which is searched more in the United Kingdom?

In September 2026, John Lewis had more branded searches than Furniture Village among bed retailers in the United Kingdom. John Lewis had about 12,100 branded searches, while Furniture Village had 2,400. John Lewis made up 4.2% of all bed retailer searches we track, and Furniture Village accounted for 0.84%.

Share of searches among bed retailers in the United Kingdom in September 2026Is Furniture Village or John Lewis more popular in search?
Furniture Village0.84%2.4K searches
vs
John Lewis4.2%12.1K searches

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Is Furniture Village or John Lewis more popular in search?

Compare the shops people in the UK buy beds and mattresses from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Furniture Village and John Lewis among bed retailers in the United Kingdom, by month

Share of searches by month for John Lewis, Furniture Village. The figures are in the table below the chart.

View monthly share of searches table
MonthBensons for BedsDreamsIKEABed KingdomJohn LewisTime4SleepFurniture Village
Oct 202534.2%34.2%18.8%5.6%4.6%1.7%0.75%
Nov 202539%31.8%17.5%5.2%4.3%1.6%0.69%
Dec 202537.7%37.7%13.9%5.1%3.4%1.5%0.82%
Jan 202643.1%28.7%15.8%5.8%3.9%1.7%0.94%
Feb 202641%27.6%18.5%5.5%4.5%2%0.89%
Mar 202641%27.6%18.5%5.5%4.5%2%0.89%
Apr 202642.4%28.5%15.6%5.7%4.7%2.1%1.1%
May 202638.6%31.6%17.3%5.2%4.2%2.3%0.81%
Jun 202641.1%27.5%18.4%5.5%4.5%2.5%0.59%
Jul 202640.2%26.8%18%6.6%5.4%2.4%0.71%
Aug 202641.2%27.6%18.5%5.5%4.5%2%0.73%
Sep 202638.5%31.7%17.3%5.2%4.2%2.3%0.84%

How has the Furniture Village and John Lewis comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom bed retailers in September 2026?

1 change
  1. Estimated monthly branded searches for John Lewis in the United Kingdom fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Furniture Village’s and John Lewis’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Furniture Village

1 branded search term

  • furniture village beds

John Lewis

1 branded search term

  • john lewis beds

How the Brand Demand Index is measured

Other head-to-heads among bed retailers

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Put your own brand in this comparison

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