Brandwave

How popular isEnvirofone?

In September 2026, people searched for Envirofone by name about 14,800 times in the United Kingdom, a 22.3% increase from the previous year. These searches made up 2.1% of all United Kingdom refurbished phone retailer searches, placing Envirofone fourth out of seven retailers. When we asked both ChatGPT and Google AI Overviews about refurbished phone retailers, Envirofone did not appear in any of the answers.

Search and AI answers in September 2026

Envirofone is the fourth most searched of 7 competitors and not listed in any AI answer.

  1. Back MarketShare of searches 76.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  2. Apple Certified RefurbishedShare of searches 13.6%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  3. musicMagpieShare of searches 5.7%Mentioned in 1 of 5 AI answersPlace in AI recommendations –
  4. EnvirofoneShare of searches 2.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. giffgaffShare of searches 1.4%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd

+2 more

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Top refurbished phone retailers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Envirofone did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Apple Certified Refurbished1st
  2. Back Market2nd
  3. giffgaff3rd
  4. Samsung4th
  5. musicMagpie–
  6. Envirofone–
  7. 4gadgets–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Back Market4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Apple Certified Refurbished4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • giffgaff3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Samsung3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • musicMagpie1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Envirofone0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • 4gadgets0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about refurbished phone retailers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 27, 2026.

Which refurbished phone retailers compete with Envirofone?

Envirofone against refurbished phone retailers in the United Kingdom, by month

Share of searches by month for Back Market, Apple Certified Refurbished, musicMagpie, Envirofone. The figures are in the table below the chart.

View monthly share of searches table
MonthBack MarketApple Certified RefurbishedmusicMagpieEnvirofonegiffgaff4gadgetsSamsung
Oct 202578.6%11.5%5.8%2.1%1.2%0.63%0.23%
Nov 202579%11.3%5.8%1.7%1.4%0.52%0.19%
Dec 202581.7%9.6%4.9%1.8%1.2%0.54%0.15%
Jan 202677.8%11.2%7%2.1%1.1%0.62%0.17%
Feb 202677.8%11.2%7%2.1%1.1%0.61%0.19%
Mar 202676.8%13.6%5.7%2.1%1.1%0.61%0.17%
Apr 202678.8%11.4%5.8%2.1%1.2%0.63%0.18%
May 202680.6%9.5%5.9%1.8%1.5%0.52%0.18%
Jun 202680.5%9.6%5.9%1.8%1.4%0.52%0.18%
Jul 202678.9%11.4%5.8%1.7%1.4%0.51%0.23%
Aug 202679.2%11.4%5.8%1.7%1.2%0.42%0.19%
Sep 202676.8%13.6%5.7%2.1%1.4%0.4%0.18%
  1. Held 1st. 550K estimated branded searches, 0% vs prior month. Share -2.5 points.

  2. Held 2nd. 97.1K estimated branded searches, +22.3% vs prior month. Share +2.1 points.

  3. Held 3rd. 40.5K estimated branded searches, 0% vs prior month. Share -0.2 points.

  4. Held 4th. 14.8K estimated branded searches, +22.3% vs prior month. Share +0.3 points.

  5. 5.giffgaff

    1.4%

    Held 5th. 9.9K estimated branded searches, +22.2% vs prior month. Share +0.2 points.

  6. 6.4gadgets

    0.4%

    Held 6th. 2.9K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.Samsung

    0.18%

    Held 7th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.

giffgaff sells other things too, so only its searches that name this product count here, like “giffgaff refurbished”.

Compare popularity between Envirofone and its closest rivals

Every comparison with Envirofone

6 comparisons

How has branded search demand for Envirofone changed in the United Kingdom over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Envirofone in the United Kingdom rose from 12.1K to 14.8K.
  • Across the 12 months ending September 2026, Envirofone’s share of searches among refurbished phone retailers in the United Kingdom held steady at 2.1%.

How did search popularity change for United Kingdom refurbished phone retailers in September 2026?

6 changes
  1. In September 2026, Apple Certified Refurbished gained share of searches among refurbished phone retailers in the United Kingdom, from 11.4% to 13.6%.

  2. In September 2026, Back Market lost share of searches among refurbished phone retailers in the United Kingdom, from 79.2% to 76.8%.

  3. Estimated monthly branded searches for giffgaff in the United Kingdom rose 50% over 12 measured months, from 6.6K to 9.9K in September 2026.

  4. Estimated monthly branded searches for musicMagpie in the United Kingdom rose 22.4% over 12 measured months, from 33.1K to 40.5K in September 2026.

  5. Estimated monthly branded searches for Envirofone in the United Kingdom rose 22.3% over 12 measured months, from 12.1K to 14.8K in September 2026.

  6. Estimated monthly branded searches for 4gadgets in the United Kingdom fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026.

How are Envirofone’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Envirofone’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • envirofone

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How the Brand Demand Index is measured

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Is Envirofone your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.