How popular isCOROS?
In September 2026, people searched for COROS by name about 8,100 times in the United Kingdom, an 18.2% decrease from the previous year. These searches made up 0.89% of all United Kingdom smartwatch brand searches, placing COROS ninth out of ten brands. When we asked both ChatGPT and Google AI Overviews about smartwatch brands, COROS did not appear in any of the answers.
COROS is the ninth most searched of 10 competitors and not listed in any AI answer.
Apple WatchShare of searches 49.4%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
FitbitShare of searches 14.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
GarminShare of searches 14.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
Samsung Galaxy WatchShare of searches 7.4%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
COROSShare of searches 0.89%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Follow COROS and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top smartwatch brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, COROS did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Garmin1st
Apple Watch2nd
Fitbit3rd
Amazfit4th
Samsung Galaxy Watch5th
Huawei6th
Google Pixel7th
WHOOP–
COROS–
Polar–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Fitbit4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Garmin4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Apple Watch3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Google Pixel2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Amazfit2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Samsung Galaxy Watch1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Huawei1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
WHOOP0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
COROS0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Polar0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about smartwatch brands
5 answers
Asked ChatGPT
“Which smartwatch should I buy in the UK?”
Asked ChatGPT
“What are the best smartwatch brands?”
Asked ChatGPT
“What is the best fitness tracker?”
Searched Google, AI Overview
“smart watch”
Searched Google, AI Overview
“fitness tracker”
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 26, 2026.
Which smartwatch brands compete with COROS?
Share of searches by month for Apple Watch, Fitbit, Garmin, Samsung Galaxy Watch, WHOOP, Google Pixel, COROS. The figures are in the table below the chart.
View monthly share of searches table
| Month | Apple Watch | Fitbit | Garmin | Samsung Galaxy Watch | WHOOP | Google Pixel | Amazfit | Huawei | COROS | Polar |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 49.5% | 14.8% | 14.8% | 9.1% | 3% | 3.3% | 1.6% | 2.4% | 1.1% | 0.32% |
| Nov 2025 | 54.6% | 13.4% | 13.4% | 8.2% | 2.7% | 3.4% | 1.5% | 1.8% | 0.8% | 0.29% |
| Dec 2025 | 55.3% | 13.6% | 13.6% | 7.2% | 3.3% | 2.8% | 1.5% | 1.8% | 0.67% | 0.24% |
| Jan 2026 | 45.8% | 16.8% | 16.8% | 7.3% | 5% | 2.7% | 2.3% | 1.8% | 1% | 0.37% |
| Feb 2026 | 47.4% | 14.2% | 17.4% | 7.5% | 5.2% | 2.6% | 2.3% | 1.9% | 1% | 0.37% |
| Mar 2026 | 46.6% | 13.9% | 17.1% | 8.6% | 5.1% | 3.1% | 2.3% | 1.9% | 1% | 0.37% |
| Apr 2026 | 43.8% | 16.1% | 19.6% | 7% | 5.9% | 2.4% | 2.2% | 1.8% | 0.96% | 0.35% |
| May 2026 | 41.7% | 22.8% | 15.3% | 6.6% | 5.6% | 2.5% | 2% | 2% | 1.1% | 0.33% |
| Jun 2026 | 43.4% | 19.5% | 15.9% | 7.4% | 5.8% | 2.6% | 2.1% | 2.1% | 0.78% | 0.28% |
| Jul 2026 | 39.7% | 17.8% | 17.8% | 9.5% | 6.5% | 2.9% | 2.4% | 2% | 1.1% | 0.32% |
| Aug 2026 | 42.5% | 15.6% | 19.1% | 8.3% | 5.7% | 3.4% | 2.1% | 2.1% | 0.94% | 0.33% |
| Sep 2026 | 49.4% | 14.8% | 14.8% | 7.4% | 5.4% | 3% | 2% | 2% | 0.89% | 0.26% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 49.4% | 450K | +22.3% | +6.9 points | |
| 2, moved from 3rd to 2nd | 14.8% | 135K | 0% | -0.8 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 14.8% | 135K | -18.2% | -4.2 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 7.4% | 67.6K | -5.7% | -0.9 points | |
| 5, held 5th | 5.4% | 49.5K | 0% | -0.3 points | |
| 6, held 6th | 3% | 26.9K | -9.1% | -0.5 points | |
| 7, held 7th | 2% | 18.1K | 0% | -0.1 points | |
| 8, held 8th | 2% | 18.1K | 0% | -0.1 points | |
| 9, held 9th | 0.89% | 8.1K | 0% | 0 points | |
| 10, held 10th | 0.26% | 2.4K | -17.2% | -0.1 points |
49.4%
Held 1st. 450K estimated branded searches, +22.3% vs prior month. Share +6.9 points.
2.
Fitbit14.8%
Moved from 3rd to 2nd. 135K estimated branded searches, 0% vs prior month. Share -0.8 points.
3.
Garmin14.8%
Moved from 2nd to 3rd. 135K estimated branded searches, -18.2% vs prior month. Share -4.2 points.
7.4%
Held 4th. 67.6K estimated branded searches, -5.7% vs prior month. Share -0.9 points.
5.
WHOOP5.4%
Held 5th. 49.5K estimated branded searches, 0% vs prior month. Share -0.3 points.
3%
Held 6th. 26.9K estimated branded searches, -9.1% vs prior month. Share -0.5 points.
7.
Amazfit2%
Held 7th. 18.1K estimated branded searches, 0% vs prior month. Share -0.1 points.
8.
Huawei2%
Held 8th. 18.1K estimated branded searches, 0% vs prior month. Share -0.1 points.
9.
COROS0.89%
Held 9th. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.
10.
Polar0.26%
Held 10th. 2.4K estimated branded searches, -17.2% vs prior month. Share -0.1 points.
Google Pixel sells other things too, so only its searches that name this product count here, like “pixel watch”.
Compare popularity between COROS and its closest rivals
Every comparison with COROS
9 comparisons
How has branded search demand for COROS changed in the United Kingdom over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for COROS in the United Kingdom fell from 9.9K to 8.1K.
- Across the 12 months ending September 2026, COROS’s share of searches among smartwatch brands in the United Kingdom held steady, from 1.1% to 0.89%.
How did search popularity change for United Kingdom smartwatch brands in September 2026?
6 changes

In September 2026, Apple Watch gained share of searches among smartwatch brands in the United Kingdom, from 42.5% to 49.4%.

In September 2026, Garmin lost share of searches among smartwatch brands in the United Kingdom, from 19.1% to 14.8%.

In September 2026, Samsung Galaxy Watch lost share of searches among smartwatch brands in the United Kingdom, from 8.3% to 7.4%.

In September 2026, Fitbit lost share of searches among smartwatch brands in the United Kingdom, from 15.6% to 14.8%.

Estimated monthly branded searches for WHOOP in the United Kingdom rose 82.7% over 12 measured months, from 27.1K to 49.5K in September 2026.

Estimated monthly branded searches for Amazfit in the United Kingdom rose 22.3% over 12 measured months, from 14.8K to 18.1K in September 2026.
How are COROS’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using COROS’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- coros watch
Do you work for COROS? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is COROS your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.