How popular isCapium?
In September 2026, people searched for Capium by name about 4,400 times in the United Kingdom, about the same as the previous year. These searches made up 27.9% of all United Kingdom accounting practice software searches, placing Capium first out of eight brands. When we asked both ChatGPT and Google AI Overviews about accounting practice software, Capium appeared in two of the five answers and was the sixth most recommended of the eight.
Capium is the most searched of 8 competitors and the sixth most recommended in AI answers.
CapiumShare of searches 27.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
TaxCalcShare of searches 27.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
KarbonShare of searches 18.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
IRISShare of searches 10.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
SentaShare of searches 10.2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
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Top accounting practice software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Capium was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Capium is the sixth most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
TaxDome1st- Karbon2nd
- IRIS3rd
- TaxCalc4th
- Senta5th
- Capium6th
PracticeFlow7th
Xero Practice Manager8th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Karbon5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- TaxDome5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- TaxCalc3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- IRIS3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Capium2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Senta2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- PracticeFlow2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Xero Practice Manager1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about accounting practice software
5 answers
Asked ChatGPT
“What's the best practice management software for UK accountants?”
Asked ChatGPT
“Which software do UK accountancy firms use for tax returns and practice management?”
Asked ChatGPT
“What's the best practice management software for a small accounting firm in the UK?”
Searched Google, AI Overview
“practice management software for accountants”
Searched Google, AI Overview
“accounting practice management software”
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 23, 2026.
Which accounting practice software compete with Capium?
Share of searches by month for Capium, TaxCalc, Karbon, IRIS, Senta, TaxDome. The figures are in the table below the chart.
View monthly share of searches table
| Month | Capium | TaxCalc | Karbon | IRIS | Senta | TaxDome | Xero Practice Manager | PracticeFlow |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 24.7% | 30.3% | 20.2% | 10.7% | 9% | 2.7% | 2.2% | 0.39% |
| Nov 2025 | 25.8% | 31.6% | 17% | 11.1% | 9.4% | 2.3% | 2.3% | 0.53% |
| Dec 2025 | 28.7% | 28.7% | 18.9% | 8.5% | 10.4% | 2.5% | 1.7% | 0.46% |
| Jan 2026 | 25.1% | 37.7% | 16.8% | 7.4% | 8.8% | 2.2% | 1.5% | 0.42% |
| Feb 2026 | 26.8% | 26.8% | 21.9% | 9.7% | 7.9% | 3.6% | 2.4% | 0.85% |
| Mar 2026 | 22.9% | 34.4% | 18.8% | 9.9% | 8.3% | 3.1% | 2% | 0.57% |
| Apr 2026 | 21.7% | 40% | 17.8% | 7.9% | 7.9% | 2.9% | 1.3% | 0.44% |
| May 2026 | 25.7% | 31.6% | 17% | 9.4% | 11.1% | 2.8% | 1.9% | 0.53% |
| Jun 2026 | 25% | 30.7% | 20.5% | 7.4% | 10.8% | 2.7% | 2.2% | 0.63% |
| Jul 2026 | 26.7% | 32.7% | 17.6% | 7.9% | 9.7% | 2.9% | 1.9% | 0.67% |
| Aug 2026 | 23.5% | 35.2% | 18.9% | 8.5% | 8.5% | 2.5% | 2.1% | 0.72% |
| Sep 2026 | 27.9% | 27.9% | 18.4% | 10.2% | 10.2% | 3% | 1.7% | 0.7% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 27.9% | 4.4K | +22.2% | +4.4 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 27.9% | 4.4K | -18.5% | -7.3 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 18.4% | 2.9K | 0% | -0.5 points | |
| 4, held 4th | 10.2% | 1.6K | +23.1% | +1.7 points | |
| 5, held 5th | 10.2% | 1.6K | +23.1% | +1.7 points | |
| 6, held 6th | 3% | 480 | +23.1% | +0.5 points | |
| 7, held 7th | 1.7% | 260 | -18.8% | -0.4 points | |
| 8, held 8th | 0.7% | 110 | 0% | 0 points |
1.
Capium27.9%
Moved from 2nd to 1st. 4.4K estimated branded searches, +22.2% vs prior month. Share +4.4 points.
2.
TaxCalc27.9%
Moved from 1st to 2nd. 4.4K estimated branded searches, -18.5% vs prior month. Share -7.3 points.
3.
Karbon18.4%
Held 3rd. 2.9K estimated branded searches, 0% vs prior month. Share -0.5 points.
4.
IRIS10.2%
Held 4th. 1.6K estimated branded searches, +23.1% vs prior month. Share +1.7 points.
5.
Senta10.2%
Held 5th. 1.6K estimated branded searches, +23.1% vs prior month. Share +1.7 points.
6.
TaxDome3%
Held 6th. 480 estimated branded searches, +23.1% vs prior month. Share +0.5 points.
1.7%
Held 7th. 260 estimated branded searches, -18.8% vs prior month. Share -0.4 points.
0.7%
Held 8th. 110 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Capium and its closest rivals
Every comparison with Capium
7 comparisons
How has branded search demand for Capium changed in the United Kingdom over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Capium in the United Kingdom held steady at 4.4K.
- Across the 12 months ending September 2026, Capium’s share of searches among accounting practice software in the United Kingdom increased from 24.7% to 27.9%.
- Across the 12 months ending September 2026, Capium’s share of searches among accounting practice software in the United Kingdom peaked at 28.7% in December 2025 and was lowest at 21.7% in April 2026.
- Across the 12 months ending September 2026, Capium rose from 2nd to 1st among accounting practice software in the United Kingdom.
How did search popularity change for United Kingdom accounting practice software in September 2026?
6 changes
In September 2026, Capium overtook TaxCalc to become the leader among accounting practice software in the United Kingdom, with 27.9% of the searches.
In September 2026, IRIS gained share of searches among accounting practice software in the United Kingdom, from 8.5% to 10.2%.
In September 2026, Senta gained share of searches among accounting practice software in the United Kingdom, from 8.5% to 10.2%.
In September 2026, TaxDome gained share of searches among accounting practice software in the United Kingdom, from 2.5% to 3%.
In September 2026, TaxCalc lost share of searches among accounting practice software in the United Kingdom, from 35.2% to 27.9%.
In September 2026, Karbon lost share of searches among accounting practice software in the United Kingdom, from 18.9% to 18.4%.
How are Capium’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Capium’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- capium
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