Gallagher Insurance vs Rothbury:Which is more popular by branded search in New Zealand?
In August 2026, Gallagher Insurance had more branded searches than Rothbury among whangarei insurance brokers in New Zealand. Gallagher Insurance was estimated to have 270 branded searches compared to Rothbury’s 60, and held a 75% Share of Search versus Rothbury’s 16.7%.
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Which is more popular in search, Gallagher Insurance or Rothbury?
Compare Whangarei insurance brokers using branded searches made in Whangārei. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Gallagher Insurance, Rothbury. The figures are in the table below the chart.
View monthly share of search table
| Month | Gallagher Insurance | Rothbury | Adams Trimmer | Policywise | ABC Insurance |
|---|---|---|---|---|---|
| Oct 2025 | 75.5% | 20.4% | 4.1% | 0% | 0% |
| Nov 2025 | 61.9% | 26.2% | 9.5% | 2.4% | 0% |
| Dec 2025 | 63.2% | 26.3% | 7.9% | 2.6% | 0% |
| Jan 2026 | 62.5% | 25% | 8.3% | 4.2% | 0% |
| Feb 2026 | 66.7% | 22.9% | 10.4% | 0% | 0% |
| Mar 2026 | 62.5% | 25% | 10% | 2.5% | 0% |
| Apr 2026 | 57.1% | 28.6% | 14.3% | 0% | 0% |
| May 2026 | 73.5% | 20.4% | 6.1% | 0% | 0% |
| Jun 2026 | 61% | 26.8% | 9.8% | 2.4% | 0% |
| Jul 2026 | 75% | 18.2% | 4.5% | 2.3% | 0% |
| Aug 2026 | 75% | 16.7% | 5.6% | 2.8% | 0% |
| Sep 2026 | — | — | — | — | — |
How has the Gallagher Insurance and Rothbury comparison changed over the last 12 months?
3 findings
- Gallagher Insurance was ahead of Rothbury in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Gallagher Insurance’s estimated Share of Search among whangarei insurance brokers in New Zealand moved from 75.5% to 75%, and its estimated monthly branded searches moved from 370 to 270.
- Across the 11 months ending August 2026, Rothbury’s estimated Share of Search among whangarei insurance brokers in New Zealand moved from 20.4% to 16.7%, and its estimated monthly branded searches moved from 100 to 60.
How did search popularity change for New Zealand whangarei insurance brokers in August 2026?
2 changes
In August 2026, Rothbury lost estimated Share of Search among whangarei insurance brokers in New Zealand, from 18.2% to 16.7%.
Estimated monthly branded searches for Gallagher Insurance in New Zealand fell 27% over 11 measured months, from 370 to 270 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Gallagher Insurance’s and Rothbury’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Gallagher Insurance
53 branded search terms
- aj gallagher insurance
- aj gallagher insurance brokers
- ajg co nz
- ajg insurance
- ajg insurance agency
- ajg insurance broker
- ajg nz
- ajg.co.nz
- arthur g gallagher insurance
- arthur gallagher insurance
- arthur gallagher insurance brokers
- arthur gallagher insurance company
- arthur j gallagher insurance
- arthur j gallagher insurance agency
- arthur j gallagher insurance brokers
- arthur j gallagher insurance company
- gallagher boat insurance
- gallagher car insurance
- gallagher health insurance
- gallagher home insurance
- gallagher insurance
- gallagher insurance agency
- gallagher insurance and risk management
- gallagher insurance ashburton
- gallagher insurance auckland
- gallagher insurance blenheim
- gallagher insurance broker
- gallagher insurance christchurch
- gallagher insurance company
- gallagher insurance dunedin
- gallagher insurance hamilton
- gallagher insurance invercargill
- gallagher insurance kaitaia
- gallagher insurance napier
- gallagher insurance nelson
- gallagher insurance new plymouth
- gallagher insurance new zealand
- gallagher insurance nz
- gallagher insurance palmerston north
- gallagher insurance quote
- gallagher insurance risk management
- gallagher insurance services
- gallagher insurance taupo
- gallagher insurance tauranga
- gallagher insurance timaru
- gallagher insurance wanaka
- gallagher insurance wellington
- gallagher insurance whangarei
- gallagher landlord insurance
- gallagher life insurance
- gallagher pet insurance
- gallagher travel insurance
- gallagherinsurance
Rothbury
11 branded search terms
- rothbury ashburton
- rothbury co nz
- rothbury insurance
- rothbury insurance ashburton
- rothbury insurance nz
- rothbury nz
- rothbury queenstown
- rothbury rotorua
- rothbury timaru
- rothbury whangarei
- rothbury.co.nz
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.