Brandwave

Beca vs Resonant:Which is more popular in New Zealand?

In October 2026, Resonant had more branded searches than Beca among Palmerston North civil and structural engineering consultancies in New Zealand. Resonant had about 90 branded searches, while Beca had 50. Resonant made up 36% of all Palmerston North civil and structural engineering consultancy searches we track, and Beca accounted for 20%. When we asked ChatGPT and Google AI Overviews about Palmerston North civil and structural engineering consultancies, both Beca and Resonant appeared in all three answers. Resonant was mentioned before Beca in every answer.

Among Palmerston North civil and structural engineering consultancies in New Zealand in October 2026

Who do people search for more?

Resonant, about 80% more searches than Beca

Resonant 90 searchesBeca 50 searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Beca in 3 of 3Resonant in 3 of 3

Who does AI recommend more?

Resonant, named ahead of Beca in every answer

Resonant first in 3Beca never first

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Top Palmerston North civil and structural engineering consultancies in ChatGPT and Google AI Overviews

In three ChatGPT questions, both Beca and Resonant showed up in all three answers. Resonant was listed before Beca in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Resonant1st
  2. Silvester Clark2nd
  3. Vert-X3rd
  4. Beca4th
  5. Stantec5th
  6. Spectral–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Resonant3 of 3Named in 3 of 3 ChatGPT answers
  • Beca3 of 3Named in 3 of 3 ChatGPT answers
  • Silvester Clark3 of 3Named in 3 of 3 ChatGPT answers
  • Vert-X3 of 3Named in 3 of 3 ChatGPT answers
  • Stantec2 of 3Named in 2 of 3 ChatGPT answers
  • Spectral0 of 3Named in 0 of 3 ChatGPT answers

See every answer about Palmerston North civil and structural engineering consultancies

3 answers
  • Asked ChatGPT

    “Which civil and structural engineering consultancy should I hire in Palmerston North, New Zealand?”

    1. 1Resonant
    2. 2Vert-X
    3. 3Silvester Clark
    4. 4Beca
    5. 5Stantec
  • Asked ChatGPT

    “What are the best civil and structural engineering consultancies in Palmerston North, New Zealand?”

    1. 1Resonant
    2. 2Silvester Clark
    3. 3Vert-X
    4. 4Beca
    5. 5Stantec
  • Asked ChatGPT

    “What's the best civil and structural engineering consultancy in Palmerston North, New Zealand for a building project?”

    1. 1Silvester Clark
    2. 2Resonant
    3. 3Vert-X
    4. 4Beca
  • Searched Google, AI Overview

    “structural engineer palmerston north”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “engineering consultancies palmerston north”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Beca or Resonant more popular in search?

This chart shows how often people search Google for Beca and Resonant by name. Each line represents a brand's share of searches for all six Palmerston North civil and structural engineering consultancies we track, month by month, from searches in New Zealand.

Beca and Resonant among Palmerston North civil and structural engineering consultancies in New Zealand, by month

Share of searches by month for Resonant, Beca. The figures are in the table below the chart.

View monthly share of searches table
MonthResonantBecaSpectralStantecSilvester ClarkVert-X
Nov 202541.7%25%13.9%11.1%5.6%2.8%
Dec 202535%30%10%15%5%5%
Jan 202628.6%32.1%14.3%14.3%3.6%7.1%
Feb 202641.4%20.7%17.2%10.3%6.9%3.4%
Mar 202634.4%28.1%15.6%9.4%9.4%3.1%
Apr 202638.1%33.3%9.5%9.5%4.8%4.8%
May 202650%21.4%14.3%7.1%3.6%3.6%
Jun 202638.7%29%12.9%6.5%6.5%6.5%
Jul 202628.6%28.6%14.3%14.3%4.8%9.5%
Aug 202641.4%31%10.3%6.9%3.4%6.9%
Sep 202640%24%12%12%4%8%
Oct 202636%20%16%12%8%8%

How has branded search for Beca and Resonant changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand Palmerston North civil and structural engineering consultancies in October 2026?

2 changes
  1. In October 2026, Beca lost share of searches among Palmerston North civil and structural engineering consultancies in New Zealand, from 24% to 20%.

  2. In October 2026, Resonant lost share of searches among Palmerston North civil and structural engineering consultancies in New Zealand, from 40% to 36%.

How are Beca’s and Resonant’s branded searches counted?

8 search terms

Brandwave collects information about searches that people make online using Beca’s and Resonant’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Beca

6 branded search terms

  • beca
  • beca civil engineering
  • beca consultants
  • beca engineering
  • beca infrastructure
  • beca palmerston north

Resonant

2 branded search terms

  • resonant
  • resonant palmerston north

How the Brand Demand Index is measured

Other head-to-heads among Palmerston North civil and structural engineering consultancies

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