Brandwave

Hamilton Print & Graphics vs Virtual Print:Which is more popular in New Zealand?

In October 2026, Hamilton Print & Graphics had more branded searches than Virtual Print among Hamilton printing companies in New Zealand. Hamilton Print & Graphics had about 220 branded searches, while Virtual Print had 120. Hamilton Print & Graphics made up 50% of all Hamilton printing company searches we track, and Virtual Print accounted for 27.3%. When we asked ChatGPT and Google AI Overviews about Hamilton printing companies, Hamilton Print & Graphics and Virtual Print each appeared in three of the four answers. Virtual Print was mentioned before Hamilton Print & Graphics in two out of three answers.

Among Hamilton printing companies in New Zealand in October 2026

Who do people search for more?

Hamilton Print & Graphics, about 83% more searches than Virtual Print

Hamilton Print & Graphics 220 searchesVirtual Print 120 searches

Who does AI mention more?

Both were mentioned in 3 of 4 answers.

Hamilton Print & Graphics in 3 of 4Virtual Print in 3 of 4

Who does AI recommend more?

Virtual Print, named ahead of Hamilton Print & Graphics in 2 of 3 answers

Virtual Print first in 2Hamilton Print & Graphics first in 1

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Top Hamilton printing companies in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Hamilton Print & Graphics was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Virtual Print was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Virtual Print was listed before Hamilton Print & Graphics in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Virtual Print1st
  2. Hamilton Print & Graphics2nd
  3. Annex Group3rd
  4. Vivid Images4th
  5. Pacesetter Print–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Hamilton Print & Graphics3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Virtual Print3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Annex Group2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Vivid Images2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Pacesetter Print0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about Hamilton printing companies

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Hamilton Print & Graphics or Virtual Print more popular in search?

This chart shows how often people search Google for Hamilton Print & Graphics and Virtual Print by name. Each line represents a brand's share of searches for all five Hamilton printing companies we track, month by month, from searches in New Zealand.

Hamilton Print & Graphics and Virtual Print among Hamilton printing companies in New Zealand, by month

Share of searches by month for Hamilton Print & Graphics, Virtual Print. The figures are in the table below the chart.

View monthly share of searches table
MonthHamilton Print & GraphicsVirtual PrintAnnex GroupPacesetter PrintVivid Images
Nov 202540.9%34.1%11.4%4.5%9.1%
Dec 202542.9%28.6%10.7%10.7%7.1%
Jan 202648.6%27%8.1%5.4%10.8%
Feb 202631.3%37.5%14.6%8.3%8.3%
Mar 202644%24%14%8%10%
Apr 202641.7%27.8%13.9%8.3%8.3%
May 202644.9%30.6%10.2%10.2%4.1%
Jun 202652.4%28.6%11.9%4.8%2.4%
Jul 202642.9%35.7%9.5%9.5%2.4%
Aug 202640%35.6%15.6%6.7%2.2%
Sep 202647.8%32.6%8.7%8.7%2.2%
Oct 202650%27.3%11.4%9.1%2.3%

How has branded search for Hamilton Print & Graphics and Virtual Print changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand Hamilton printing companies in October 2026?

2 changes

  1. In October 2026, Hamilton Print & Graphics gained share of searches among Hamilton printing companies in New Zealand, from 47.8% to 50%.

  2. In October 2026, Virtual Print lost share of searches among Hamilton printing companies in New Zealand, from 32.6% to 27.3%.

How are Hamilton Print & Graphics’ and Virtual Print’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Hamilton Print & Graphics’ and Virtual Print’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hamilton Print & Graphics

2 branded search terms

  • hamilton print & graphics
  • hamilton print and graphics

Virtual Print

2 branded search terms

  • virtual print
  • virtual print hamilton

How the Brand Demand Index is measured

Other head-to-heads among Hamilton printing companies

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