Brandwave

Sudima Christchurch Airport vs The George:Which is more popular?

In September 2026, Sudima Christchurch Airport had more branded searches than The George among Christchurch hotels in New Zealand. Sudima Christchurch Airport had about 12,100 branded searches, while The George had 4,890. Sudima Christchurch Airport made up 27.7% of all Christchurch hotel searches we track, and The George accounted for 11.2%. When we asked ChatGPT and Google AI Overviews about Christchurch hotels, The George appeared in all three answers and Sudima Christchurch Airport in one. The George was mentioned before Sudima Christchurch Airport in every answer.

Among Christchurch hotels in New Zealand in September 2026

Who do people search for more?

Sudima Christchurch Airport, about 2 searches for every 1 for The George

Sudima Christchurch Airport 12.1K searchesThe George 4.9K searches

Who does AI mention more?

The George, mentioned in every answer we collected

The George in 3 of 3Sudima Christchurch Airport in 1 of 3

Who does AI recommend more?

The George, named ahead of Sudima Christchurch Airport in every answer

The George first in 3Sudima Christchurch Airport never first

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Top Christchurch hotels in ChatGPT and Google AI Overviews

In three ChatGPT questions, The George appeared in all three answers. Sudima Christchurch Airport was mentioned in one out of three: in one of the three ChatGPT answers. The George was listed before Sudima Christchurch Airport in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. The George1st
  2. The Mayfair2nd
  3. Hotel Montreal3rd
  4. The Observatory Hotel4th
  5. Sudima Christchurch Airport5th
  6. Rydges Latimer Christchurch–
  7. Novotel Christchurch Cathedral Square–
  8. Crowne Plaza Christchurch–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Christchurch hotels

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Sudima Christchurch Airport or The George more popular in search?

This chart shows how often people search Google for Sudima Christchurch Airport and The George by name. Each line represents a brand's share of searches for all eight Christchurch hotels we track, month by month, from searches in New Zealand.

Sudima Christchurch Airport and The George among Christchurch hotels in New Zealand, by month

Share of searches by month for Sudima Christchurch Airport, The George. The figures are in the table below the chart.

View monthly share of searches table
MonthSudima Christchurch AirportRydges Latimer ChristchurchNovotel Christchurch Cathedral SquareThe GeorgeCrowne Plaza ChristchurchHotel MontrealThe MayfairThe Observatory Hotel
Oct 202528.4%23.2%21.3%11.4%9%4.7%1.7%0.33%
Nov 202527.8%22.7%19.8%13.5%8.7%5.7%1.6%0.21%
Dec 202527.6%22.6%23.1%10.9%8.5%5.7%1.3%0.21%
Jan 202627.4%22.4%24.1%10.8%8.6%4.5%2%0.25%
Feb 202626.5%21.7%23.3%12.9%8.4%5.5%1.6%0.2%
Mar 202628.3%23.1%21.4%11.4%9%4.7%1.7%0.33%
Apr 202627.9%22.8%23.4%10.9%8.7%4.6%1.4%0.32%
May 202627%22%22.6%10.4%10.2%5.6%1.6%0.58%
Jun 202628.7%23.5%20.7%9.5%11%4.7%1.4%0.62%
Jul 202628%22.8%22.7%9.2%10.9%4.6%1.4%0.32%
Aug 202627.2%22.2%22.8%11%9.4%5.6%1.3%0.47%
Sep 202627.7%22.7%22.6%11.2%8.7%5.7%1.1%0.32%

How has the Sudima Christchurch Airport and The George comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand Christchurch hotels in September 2026?

1 change

  1. In September 2026, Sudima Christchurch Airport gained share of searches among Christchurch hotels in New Zealand, from 27.2% to 27.7%.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Sudima Christchurch Airport’s and The George’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Sudima Christchurch Airport

2 branded search terms

  • sudima christchurch
  • sudima christchurch airport shuttle

The George

3 branded search terms

  • the george
  • the george accommodation
  • the george hotel

How the Brand Demand Index is measured

Other head-to-heads among Christchurch hotels

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