Brandwave

The Rehab Co Wellington vs WSM Group:Which is more popular?

In September 2026, The Rehab Co Wellington had more branded searches than WSM Group among Wellington physiotherapy clinics in New Zealand. The Rehab Co Wellington had about 320 branded searches, while WSM Group had 90. The Rehab Co Wellington made up 34.4% of all Wellington physiotherapy clinic searches we track, and WSM Group accounted for 9.7%. When we asked ChatGPT and Google AI Overviews about Wellington physiotherapy clinics, The Rehab Co Wellington appeared in all three answers and WSM Group in none.

Among Wellington physiotherapy clinics in New Zealand in September 2026

Who do people search for more?

The Rehab Co Wellington, about 4 searches for every 1 for WSM Group

The Rehab Co Wellington 320 searchesWSM Group 90 searches

Who does AI mention more?

The Rehab Co Wellington, mentioned in every answer we collected

The Rehab Co Wellington in 3 of 3WSM Group in 0 of 3

Who does AI recommend more?

The Rehab Co Wellington, the only one of the two named

The Rehab Co Wellington first in 3WSM Group never named

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Top Wellington physiotherapy clinics in ChatGPT and Google AI Overviews

In three ChatGPT questions, The Rehab Co Wellington appeared in all three answers. WSM Group did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Refresh Physio1st
  2. The Rehab Co Wellington2nd
  3. Motion Health Lambton Quay3rd
  4. TBI Health–
  5. WSM Group–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Wellington physiotherapy clinics

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is The Rehab Co Wellington or WSM Group more popular in search?

This chart shows how often people search Google for The Rehab Co Wellington and WSM Group by name. Each line represents a brand's share of searches for all five Wellington physiotherapy clinics we track, month by month, from searches in New Zealand.

The Rehab Co Wellington and WSM Group among Wellington physiotherapy clinics in New Zealand, by month

Share of searches by month for The Rehab Co Wellington, WSM Group. The figures are in the table below the chart.

View monthly share of searches table
MonthThe Rehab Co WellingtonMotion Health Lambton QuayTBI HealthWSM GroupRefresh Physio
Oct 202531.3%25.3%34.9%7.2%1.2%
Nov 202536.8%24.1%33.3%4.6%1.1%
Dec 202527.6%22.4%34.2%13.2%2.6%
Jan 202635.2%28.6%25.3%8.8%2.2%
Feb 202624.7%30.6%35.3%8.2%1.2%
Mar 202625%30.8%34.6%8.7%0.96%
Apr 202630.6%24.7%34.1%9.4%1.2%
May 202629.9%24.3%32.7%11.2%1.9%
Jun 202632.3%26.3%29.3%10.1%2%
Jul 202634.8%28.3%26.1%8.7%2.2%
Aug 202632.7%21.4%30.6%12.2%3.1%
Sep 202634.4%28%24.7%9.7%3.2%

How has the The Rehab Co Wellington and WSM Group comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand Wellington physiotherapy clinics in September 2026?

2 changes
  1. In September 2026, The Rehab Co Wellington gained share of searches among Wellington physiotherapy clinics in New Zealand, from 32.7% to 34.4%.

  2. In September 2026, WSM Group lost share of searches among Wellington physiotherapy clinics in New Zealand, from 12.2% to 9.7%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using The Rehab Co Wellington’s and WSM Group’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

The Rehab Co Wellington

1 branded search term

  • the rehab co wellington

WSM Group

2 branded search terms

  • wsm group
  • wsm physio

How the Brand Demand Index is measured

Other head-to-heads among Wellington physiotherapy clinics

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