SwipedOn vs Vistab:Which is more popular by branded search in New Zealand?
In August 2026, Vistab had more branded searches than SwipedOn among visitor management systems in New Zealand. Vistab was estimated to have 1.6K branded searches compared to SwipedOn’s 420, and held a 77.8% Share of Search versus SwipedOn’s 19.8%.
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Which is more popular in search, SwipedOn or Vistab?
Compare the visitor and contractor sign-in systems New Zealand offices and sites use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Vistab, SwipedOn. The figures are in the table below the chart.
View monthly share of search table
| Month | Vistab | SwipedOn | VisitorRego |
|---|---|---|---|
| Oct 2025 | 65.2% | 31.6% | 3.2% |
| Nov 2025 | 71.3% | 27.1% | 1.6% |
| Dec 2025 | 70.4% | 25.9% | 3.7% |
| Jan 2026 | 57.4% | 38.9% | 3.7% |
| Feb 2026 | 73.8% | 22.4% | 3.8% |
| Mar 2026 | 74.4% | 22.4% | 3.1% |
| Apr 2026 | 70.2% | 26% | 3.8% |
| May 2026 | 74.6% | 23.2% | 2.2% |
| Jun 2026 | 73.7% | 22.6% | 3.8% |
| Jul 2026 | 72% | 25.2% | 2.8% |
| Aug 2026 | 77.8% | 19.8% | 2.4% |
| Sep 2026 | — | — | — |
How has the SwipedOn and Vistab comparison changed over the last 12 months?
3 findings
- Vistab was ahead of SwipedOn in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, SwipedOn’s estimated Share of Search among visitor management systems in New Zealand moved from 31.6% to 19.8%, and its estimated monthly branded searches moved from 500 to 420.
- Across the 11 months ending August 2026, Vistab’s estimated Share of Search among visitor management systems in New Zealand moved from 65.2% to 77.8%, and its estimated monthly branded searches moved from 1K to 1.6K.
How did search popularity change for New Zealand visitor management systems in August 2026?
2 changes
In August 2026, Vistab gained estimated Share of Search among visitor management systems in New Zealand, from 72% to 77.8%.
In August 2026, SwipedOn lost estimated Share of Search among visitor management systems in New Zealand, from 25.2% to 19.8%.
How each brand is measured
Brandwave collects information about searches that people make online using SwipedOn’s and Vistab’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.