Sur-Ron vs UBCO:Which is more popular by branded search in New Zealand?
In August 2026, Sur-Ron had more branded searches than UBCO among electric motorbike brands in New Zealand. Sur-Ron was estimated to have 17.6K branded searches compared to UBCO’s 680, and held a 94.1% Share of Search versus UBCO’s 3.6%.
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Which is more popular in search, Sur-Ron or UBCO?
Compare the electric motorbike and e-moto brands New Zealand riders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Sur-Ron, UBCO. The figures are in the table below the chart.
View monthly share of search table
| Month | Sur-Ron | UBCO | Super73 | Zero Motorcycles | Talaria |
|---|---|---|---|---|---|
| Oct 2025 | 93.5% | 3.9% | 0.9% | 0.63% | 1% |
| Nov 2025 | 94.5% | 3% | 1.3% | 0.45% | 0.77% |
| Dec 2025 | 95.2% | 2.5% | 1% | 0.36% | 0.98% |
| Jan 2026 | 94.2% | 3.4% | 1.1% | 0.59% | 0.74% |
| Feb 2026 | 94.7% | 3.3% | 1% | 0.4% | 0.58% |
| Mar 2026 | 93% | 4.5% | 0.86% | 1% | 0.66% |
| Apr 2026 | 93% | 4.2% | 1.1% | 1.2% | 0.45% |
| May 2026 | 90.9% | 6.4% | 0.93% | 1.2% | 0.5% |
| Jun 2026 | 91.5% | 6% | 1.1% | 0.9% | 0.53% |
| Jul 2026 | 93.2% | 4.1% | 1.2% | 0.9% | 0.6% |
| Aug 2026 | 94.1% | 3.6% | 0.96% | 0.75% | 0.53% |
| Sep 2026 | — | — | — | — | — |
How has the Sur-Ron and UBCO comparison changed over the last 12 months?
3 findings
- Sur-Ron was ahead of UBCO in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Sur-Ron’s estimated Share of Search among electric motorbike brands in New Zealand moved from 93.5% to 94.1%, and its estimated monthly branded searches moved from 17.7K to 17.6K.
- Across the 11 months ending August 2026, UBCO’s estimated Share of Search among electric motorbike brands in New Zealand moved from 3.9% to 3.6%, and its estimated monthly branded searches moved from 740 to 680.
How did search popularity change for New Zealand electric motorbike brands in August 2026?
2 changes
In August 2026, Sur-Ron gained estimated Share of Search among electric motorbike brands in New Zealand, from 93.2% to 94.1%.
UBCO’s estimated Share of Search among electric motorbike brands in New Zealand has lost ground for 3 months in a row, from 6.4% to 3.6% in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Sur-Ron’s and UBCO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Sur-Ron
28 branded search terms
- alibaba surron
- cheap sur ron
- e bikes surron
- light bee sur ron
- sur ron
- sur ron cheap
- sur ron com
- sur ron e moto
- sur ron electric motorbike
- sur ron lbx
- sur ron light bee
- sur ron light bee x
- sur ron light bee x electric bike
- sur ron near me
- sur ron new zealand
- sur ron nz
- sur ron price
- surron
- surron bike
- surron e bike
- surron e moto
- surron electric dirtbike
- surron electric motorbike
- surron light bee l1e
- surron light bee s
- surron light bee x electric dirt bike
- surron nz
- surron storm bee
UBCO
6 branded search terms
- ubco
- ubco com
- ubco electric motorbike
- ubco near me
- ubco new zealand
- ubco nz
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