Storage King vs StorageBox:Which is more popular by branded search in New Zealand?
In August 2026, StorageBox had more branded searches than Storage King among self storage companies in New Zealand. StorageBox was estimated to have 25.9K branded searches compared to Storage King’s 5.8K, and held a 75.2% Share of Search versus Storage King’s 16.7%.
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Which is more popular in search, Storage King or StorageBox?
Compare the self storage companies New Zealanders rent storage units from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for StorageBox, Storage King. The figures are in the table below the chart.
View monthly share of search table
| Month | StorageBox | Storage King | Kennards Self Storage | Storage Depot | LocknLeave |
|---|---|---|---|---|---|
| Oct 2025 | 73.3% | 20.4% | 5.7% | 0.37% | 0.2% |
| Nov 2025 | 73.3% | 20.7% | 5.7% | 0.28% | 0.11% |
| Dec 2025 | 76.4% | 17.8% | 5.5% | 0.25% | 0.08% |
| Jan 2026 | 77.5% | 16.3% | 5.8% | 0.22% | 0.12% |
| Feb 2026 | 73.3% | 20.1% | 6.2% | 0.33% | 0.15% |
| Mar 2026 | 69.6% | 22.2% | 7.6% | 0.42% | 0.19% |
| Apr 2026 | 75.9% | 17.5% | 6.1% | 0.3% | 0.15% |
| May 2026 | 73.8% | 18.6% | 7.3% | 0.21% | 0.12% |
| Jun 2026 | 72.7% | 20% | 6.9% | 0.3% | 0.17% |
| Jul 2026 | 75.7% | 16.2% | 7.7% | 0.28% | 0.12% |
| Aug 2026 | 75.2% | 16.7% | 7.7% | 0.26% | 0.15% |
| Sep 2026 | — | — | — | — | — |
How has the Storage King and StorageBox comparison changed over the last 12 months?
3 findings
- StorageBox was ahead of Storage King in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Storage King’s estimated Share of Search among self storage companies in New Zealand moved from 20.4% to 16.7%, and its estimated monthly branded searches moved from 7.2K to 5.8K.
- Across the 11 months ending August 2026, StorageBox’s estimated Share of Search among self storage companies in New Zealand moved from 73.3% to 75.2%, and its estimated monthly branded searches held steady at 25.9K.
How did search popularity change for New Zealand self storage companies in August 2026?
2 changes

In August 2026, StorageBox lost estimated Share of Search among self storage companies in New Zealand, from 75.7% to 75.2%.

Estimated monthly branded searches for Storage King in New Zealand fell 20% over 11 measured months, from 7.2K to 5.8K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Storage King’s and StorageBox’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Storage King
14 branded search terms
- avondale storage king
- hamilton storage king
- henderson storage king
- storage king
- storage king botany north
- storage king botany south
- storage king near me
- storage king nz
- storage king rates
- storage king self storage
- storage king st lukes
- storageking
- storageking co nz
- storageking near me
StorageBox
20 branded search terms
- heavy duty storage box
- keter storage box
- out door storage box
- outdoor cushion storage box
- plastic storage box
- shoe storage box
- storage box
- storage box food
- storage box hamilton
- storage box kmart
- storage box lower hutt
- storage box near me
- storage box warehouse
- storagebox
- storagebox co nz
- storagebox near me
- storagebox nz
- storagebox self storage
- toy storage box
- wooden storage box

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.