Shorecare vs Tamaki Health:Which is more popular by branded search in New Zealand?
In August 2026, Tamaki Health had more branded searches than Shorecare among GP and urgent care networks in New Zealand. Tamaki Health was estimated to have 4.1K branded searches compared to Shorecare’s 3.9K, and held a 35.6% Share of Search versus Shorecare’s 33.6%.
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Which is more popular in search, Shorecare or Tamaki Health?
Compare the GP, after-hours and urgent care networks New Zealanders visit. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Tamaki Health, Shorecare. The figures are in the table below the chart.
View monthly share of search table
| Month | Tamaki Health | Shorecare | Tend | White Cross | The Doctors |
|---|---|---|---|---|---|
| Oct 2025 | 28.2% | 50.8% | 18.2% | 1.6% | 1.2% |
| Nov 2025 | 35.3% | 41.3% | 20.4% | 1.8% | 1.2% |
| Dec 2025 | 36% | 42.9% | 18.1% | 1.9% | 1.1% |
| Jan 2026 | 36% | 42.9% | 18.5% | 1.6% | 1.1% |
| Feb 2026 | 36.8% | 43.1% | 17.8% | 1.5% | 0.82% |
| Mar 2026 | 38.9% | 37.5% | 20.6% | 1.6% | 1.3% |
| Apr 2026 | 35.6% | 41.3% | 20.4% | 1.5% | 1.2% |
| May 2026 | 42.6% | 33.9% | 20.5% | 1.7% | 1.3% |
| Jun 2026 | 38.7% | 24.7% | 33.1% | 1.3% | 2.2% |
| Jul 2026 | 39.2% | 31.5% | 26.9% | 1.4% | 0.96% |
| Aug 2026 | 35.6% | 33.6% | 28.2% | 1.6% | 1% |
| Sep 2026 | — | — | — | — | — |
How has the Shorecare and Tamaki Health comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 11 months ending August 2026: Tamaki Health took it in March 2026, Shorecare took it in April 2026, Tamaki Health took it in May 2026.
- Across the 11 months ending August 2026, Shorecare’s estimated Share of Search among GP and urgent care networks in New Zealand moved from 50.8% to 33.6%, and its estimated monthly branded searches held steady at 3.9K.
- Across the 11 months ending August 2026, Tamaki Health’s estimated Share of Search among GP and urgent care networks in New Zealand moved from 28.2% to 35.6%, and its estimated monthly branded searches moved from 2.1K to 4.1K.
How did search popularity change for New Zealand GP and urgent care networks in August 2026?
2 changes

In August 2026, Shorecare gained estimated Share of Search among GP and urgent care networks in New Zealand, from 31.5% to 33.6%.

In August 2026, Tamaki Health lost estimated Share of Search among GP and urgent care networks in New Zealand, from 39.2% to 35.6%.
How each brand is measured
Brandwave collects information about searches that people make online using Shorecare’s and Tamaki Health’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Shorecare
5 branded search terms
- shorecare
- shorecare near me
- shorecare nz
- shorecare urgent
- shorecare urgent care
Tamaki Health
7 branded search terms
- tamaki health
- tamaki health centre
- tamaki health local doctors
- tamaki health near me
- tamaki health new zealand
- tamaki health nz
- tamakihealth

Put your own brand in this comparison
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