Rothbury vs Waimea Insurance Brokers:Which is more popular by branded search in New Zealand?
In August 2026, Rothbury had more branded searches than Waimea Insurance Brokers among nelson insurance brokers in New Zealand. Rothbury was estimated to have 1.9K branded searches compared to Waimea Insurance Brokers’ 20, and held an 11.5% Share of Search versus Waimea Insurance Brokers’ 0.12%.
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Which is more popular in search, Rothbury or Waimea Insurance Brokers?
Compare Nelson insurance brokers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Rothbury, Waimea Insurance Brokers. The figures are in the table below the chart.
View monthly share of search table
| Month | Gallagher Insurance | Rothbury | Nelson Marlborough Insurance Brokers | AnchorPoint | Waimea Insurance Brokers |
|---|---|---|---|---|---|
| Oct 2025 | 87.4% | 12.1% | 0.21% | 0.11% | 0.16% |
| Nov 2025 | 87.3% | 12.1% | 0.24% | 0.12% | 0.18% |
| Dec 2025 | 86.8% | 12.6% | 0.23% | 0.16% | 0.16% |
| Jan 2026 | 87.6% | 11.9% | 0.25% | 0.13% | 0.13% |
| Feb 2026 | 87.7% | 11.8% | 0.25% | 0.12% | 0.12% |
| Mar 2026 | 86.1% | 13.3% | 0.24% | 0.18% | 0.12% |
| Apr 2026 | 84.9% | 14.5% | 0.37% | 0.15% | 0.07% |
| May 2026 | 87.3% | 12.1% | 0.25% | 0.19% | 0.12% |
| Jun 2026 | 87.5% | 12% | 0.25% | 0.12% | 0.18% |
| Jul 2026 | 87.5% | 12% | 0.19% | 0.12% | 0.12% |
| Aug 2026 | 88.1% | 11.5% | 0.18% | 0.12% | 0.12% |
| Sep 2026 | — | — | — | — | — |
How has the Rothbury and Waimea Insurance Brokers comparison changed over the last 12 months?
3 findings
- Rothbury was ahead of Waimea Insurance Brokers in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Rothbury’s estimated Share of Search among nelson insurance brokers in New Zealand moved from 12.1% to 11.5%, and its estimated monthly branded searches moved from 2.3K to 1.9K.
- Across the 11 months ending August 2026, Waimea Insurance Brokers’ estimated Share of Search among nelson insurance brokers in New Zealand moved from 0.16% to 0.12%, and its estimated monthly branded searches moved from 30 to 20.
How did search popularity change for New Zealand nelson insurance brokers in August 2026?
2 changes
In August 2026, Rothbury lost estimated Share of Search among nelson insurance brokers in New Zealand, from 12% to 11.5%.
Estimated monthly branded searches for Waimea Insurance Brokers in New Zealand fell 33.3% over 11 measured months, from 30 to 20 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Rothbury’s and Waimea Insurance Brokers’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Rothbury
11 branded search terms
- rothbury ashburton
- rothbury co nz
- rothbury insurance
- rothbury insurance ashburton
- rothbury insurance nz
- rothbury nz
- rothbury queenstown
- rothbury rotorua
- rothbury timaru
- rothbury whangarei
- rothbury.co.nz
Waimea Insurance Brokers
1 branded search term
- waimea insurance brokers
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