Resilient Financial vs The Insurance Collective:Which is more popular by branded search in New Zealand?

Name: Resilient Financial vs The Insurance Collective: Which is more popular by branded search in New Zealand?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, The Insurance Collective had more branded searches than Resilient Financial among queenstown insurance brokers in New Zealand. The Insurance Collective was estimated to have 40 branded searches compared to Resilient Financial’s 10, and held a 0.26% Share of Search versus Resilient Financial’s 0.07%.

Share of Search among queenstown insurance brokers in New Zealand in August 2026Which is more popular in search, Resilient Financial or The Insurance Collective?

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Which is more popular in search, Resilient Financial or The Insurance Collective?

Compare Queenstown insurance brokers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Resilient Financial and The Insurance Collective among queenstown insurance brokers in New Zealand, by month

Month	Gallagher Insurance	Marsh	Feldwick Insurance	The Insurance Collective	Resilient Financial
Oct 2025	93.8%	5%	1.1%	0.06%	0.06%
Nov 2025	91.8%	6.8%	1.3%	0.06%	0.06%
Dec 2025	92%	6.6%	1%	0.33%	0.08%
Jan 2026	92.1%	6.6%	0.8%	0.47%	0.07%
Feb 2026	92.4%	6.6%	0.66%	0.33%	0.07%
Mar 2026	91.3%	7.7%	0.76%	0.25%	0.06%
Apr 2026	92.2%	6.7%	0.89%	0.08%	0.08%
May 2026	92.4%	6.1%	1.2%	0.2%	0.07%
Jun 2026	92.5%	6.6%	0.71%	0.19%	0.06%
Jul 2026	92.6%	6.4%	0.66%	0.33%	0.07%
Aug 2026	93%	6.2%	0.46%	0.26%	0.07%
Sep 2026	—	—	—	—	—

How has the Resilient Financial and The Insurance Collective comparison changed over the last 12 months?

3 findings

The Insurance Collective was ahead of Resilient Financial in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, Resilient Financial’s estimated Share of Search among queenstown insurance brokers in New Zealand moved from 0.06% to 0.07%, and its estimated monthly branded searches held steady at 10.
Across the 11 months ending August 2026, The Insurance Collective’s estimated Share of Search among queenstown insurance brokers in New Zealand moved from 0.06% to 0.26%, and its estimated monthly branded searches moved from 10 to 40.

How did search popularity change for New Zealand queenstown insurance brokers in August 2026?

1 change

Estimated monthly branded searches for The Insurance Collective in New Zealand rose 300% over 11 measured months, from 10 to 40 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Resilient Financial’s and The Insurance Collective’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.