Brandwave

Raine & Horne vs Summit Real Estate:Which is more popular by branded search in New Zealand?

In August 2026, Raine & Horne had more branded searches than Summit Real Estate among residential real estate agencies in New Zealand. Raine & Horne was estimated to have 2.4K branded searches compared to Summit Real Estate’s 1.6K, and held a 1.3% Share of Search versus Summit Real Estate’s 0.86%.

Share of Search among residential real estate agencies in New Zealand in August 2026Which is more popular in search, Raine & Horne or Summit Real Estate?
Raine & Horne1.3%2.4K searches
vs
Summit Real Estate0.86%1.6K searches

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Which is more popular in search, Raine & Horne or Summit Real Estate?

Consumer-facing real estate agency brands that market and sell residential property in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Raine & Horne and Summit Real Estate among residential real estate agencies in New Zealand, by month

Share of Search by month for Raine & Horne, Summit Real Estate. The figures are in the table below the chart.

View monthly share of search table
MonthRay WhiteHarcourtsBayleysBarfoot & ThompsonProperty BrokersAriztoEVES Real EstateLodge Real EstateLJ HookerRaine & HorneTremainsTall PoppyProfessionals Real EstateSummit Real EstateNew Zealand Sotheby’s International RealtyTommy’s Real EstateLowe & CoOne AgencyFirst National Real EstateHarveys Real EstateIron Bridge Real EstateCentury 21
Oct 202531%19.6%12.3%11%7.1%4.2%2.5%1.8%2%1.4%1%0.97%0.98%0.96%0.47%0.7%0.7%0.63%0.4%0.05%0.04%0.01%
Nov 202532.6%17.6%12.5%11.3%7.3%3.8%2.5%1.9%2%1.4%1%1%1%0.97%0.55%0.62%0.73%0.57%0.35%0.05%0.05%0.01%
Dec 202534.2%18.1%12.1%10.2%6.6%3.9%2.6%1.7%2.1%1.4%1.1%1%1.3%0.91%0.46%0.58%0.52%0.57%0.36%0.05%0.05%0.01%
Jan 202632.5%17.8%10.7%11.6%7.4%4.5%2.9%1.7%2.4%1.4%0.95%0.98%1%0.89%0.48%0.59%1.1%0.63%0.37%0.05%0.05%0.01%
Feb 202632%17.6%11.8%11.4%7.3%5.4%2.5%1.8%1.7%1.6%0.97%1%1.1%0.88%0.53%0.79%0.73%0.52%0.32%0.04%0.04%0.02%
Mar 202632.5%18.3%11.3%12.8%6.7%5%2.5%1.7%1.3%1.2%0.99%0.9%1.1%0.82%0.54%0.62%0.8%0.5%0.32%0.04%0.04%0.03%
Apr 202635.3%17.8%10.6%10.5%6.7%5.2%2.6%1.9%1.4%1.3%1%0.91%1.1%0.9%0.55%0.66%0.66%0.47%0.32%0.04%0.04%0.02%
May 202632.7%17.9%11.7%10.5%7.8%5.4%2.6%2.1%1.3%1.5%0.93%0.97%1.1%0.84%0.56%0.67%0.66%0.46%0.31%0.04%0.05%0.02%
Jun 202634.1%18.1%11%11%6.9%5%2.9%2.2%1.4%1.4%0.97%0.8%1.1%0.73%0.48%0.64%0.53%0.41%0.32%0.06%0.05%0.02%
Jul 202635%17.1%10.9%11.3%7.1%4.9%2.6%1.9%1.5%1.4%0.96%0.87%1%0.76%0.58%0.66%0.55%0.44%0.35%0.03%0.04%0.02%
Aug 202632.8%18.5%11%10.7%7%5.5%2.9%1.8%1.5%1.3%1%0.97%0.95%0.86%0.81%0.72%0.68%0.46%0.32%0.05%0.02%0.02%
Sep 2026——————————————————————

How has the Raine & Horne and Summit Real Estate comparison changed over the last 12 months?

How did search popularity change for New Zealand residential real estate agencies in August 2026?

  1. Estimated monthly branded searches for Summit Real Estate in New Zealand fell 25.6% over 11 measured months, from 2.2K to 1.6K in August 2026.

  2. Estimated monthly branded searches for Raine & Horne in New Zealand fell 22% over 11 measured months, from 3.1K to 2.4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Raine & Horne’s and Summit Real Estate’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Raine & Horne

17 branded search terms

  • raine & horne
  • raine & horne invercargill
  • raine & horne new zealand
  • raine & horne nz
  • raine & horne real estate
  • raine & horne real estate blenheim
  • raine & horne timaru
  • raine and horne
  • raine and horne blenheim
  • raine and horne invercargill
  • raine and horne nz
  • raine and horne real estate
  • raine and horne real estate agents
  • raine and horne timaru
  • raine&horne
  • raineand horne
  • raineandhorne

Summit Real Estate

8 branded search terms

  • summit nelson
  • summit property management
  • summit property management nelson
  • summit property management new zealand
  • summit real estate
  • summit real estate nz
  • summit.co.nz
  • summitpropertymanagement

How the Brand Demand Index is measured

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