Brandwave

Rain-X vs Trico:Which is more popular?

In September 2026, Rain-X had more branded searches than Trico among wiper blade brands in New Zealand. Rain-X had about 600 branded searches, while Trico had 360. Rain-X made up 30.8% of all wiper blade brand searches we track, and Trico accounted for 18.5%. When we asked ChatGPT and Google AI Overviews about wiper blade brands, Trico appeared in three of the five answers and Rain-X in none.

Among wiper blade brands in New Zealand in September 2026

Who do people search for more?

Rain-X, about 67% more searches than Trico

Rain-X 600 searchesTrico 360 searches

Who does AI mention more?

Trico, mentioned in 3 of 5 answers, Rain-X in 0

Trico in 3 of 5Rain-X in 0 of 5

Who does AI recommend more?

Trico, the only one of the two named

Trico first in 3Rain-X never named

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Top wiper blade brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Trico was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Rain-X did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bosch1st
  2. Tridon2nd
  3. Trico3rd
  4. Rain-X–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Bosch4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tridon3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Trico3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rain-X0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about wiper blade brands

5 answers
  • Asked ChatGPT

    “Which wiper blade brand should I buy in New Zealand?”

    1. 1Bosch
    2. 2Tridon
    3. 3Trico
  • Asked ChatGPT

    “What are the best wiper blade brands in New Zealand?”

    1. 1Bosch
    2. 2Tridon
    3. 3Trico
  • Asked ChatGPT

    “What's the best wiper blade brand in New Zealand for rainy driving?”

    1. 1Bosch
    2. 2Trico
  • Searched Google, AI Overview

    “windscreen wipers nz”

    1. 1Bosch
    2. 2Tridon
  • Searched Google, AI Overview

    “car wiper blades”

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

    Is Rain-X or Trico more popular in search?

    This chart shows how often people search Google for Rain-X and Trico by name. Each line represents a brand's share of searches for all four wiper blade brands we track, month by month, from searches in New Zealand.

    Rain-X and Trico among wiper blade brands in New Zealand, by month

    Share of searches by month for Rain-X, Trico. The figures are in the table below the chart.

    View monthly share of searches table
    MonthRain-XTridonBoschTrico
    Oct 202528.7%34.5%21.6%15.2%
    Nov 202529.9%36%15.9%18.3%
    Dec 202534.3%27.3%21%17.5%
    Jan 202630.5%24.4%18.8%26.4%
    Feb 202628.2%27.6%23.6%20.7%
    Mar 202629.9%23.9%24.9%21.4%
    Apr 202633.5%22%24.3%20.2%
    May 202630%24%24.5%21.5%
    Jun 202631.9%25.8%26.2%16.2%
    Jul 202635.6%23.4%25.9%15.1%
    Aug 202631.2%25.2%27.8%15.8%
    Sep 202630.8%30.3%20.5%18.5%

    How has the Rain-X and Trico comparison changed over the last 12 months?

    3 findings
    • Rain-X was ahead of Trico in every measured month of the 12 months ending September 2026.
    • Across the 12 months ending September 2026, Rain-X’s share of searches among wiper blade brands in New Zealand moved from 28.7% to 30.8%, and its estimated monthly branded searches moved from 490 to 600.
    • Across the 12 months ending September 2026, Trico’s share of searches among wiper blade brands in New Zealand moved from 15.2% to 18.5%, and its estimated monthly branded searches moved from 260 to 360.

    How did search popularity change for New Zealand wiper blade brands in September 2026?

    2 changes
    1. In September 2026, Trico gained share of searches among wiper blade brands in New Zealand, from 15.8% to 18.5%.

    2. Estimated monthly branded searches for Rain-X in New Zealand rose 22.4% over 12 measured months, from 490 to 600 in September 2026.

    How are branded searches counted?

    4 search terms

    Brandwave collects information about searches that people make online using Rain-X’s and Trico’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    Rain-X

    2 branded search terms

    • rain x wipers
    • rain-x

    Trico

    2 branded search terms

    • trico
    • trico wipers

    How the Brand Demand Index is measured

    Other head-to-heads among wiper blade brands

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