Brandwave

Property Brokers vs Summit Real Estate:Which is more popular by branded search in New Zealand?

In August 2026, Property Brokers had more branded searches than Summit Real Estate among residential real estate agencies in New Zealand. Property Brokers was estimated to have 15.3K branded searches compared to Summit Real Estate’s 1.6K, and held a 7.9% Share of Search versus Summit Real Estate’s 0.84%.

Share of Search among residential real estate agencies in New Zealand in August 2026Which is more popular in search, Property Brokers or Summit Real Estate?
Property Brokers7.9%15.3K searches
vs
Summit Real Estate0.84%1.6K searches
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Which is more popular in search, Property Brokers or Summit Real Estate?

Consumer-facing real estate agency brands that market and sell residential property in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Property Brokers and Summit Real Estate among residential real estate agencies in New Zealand, by month

Share of Search by month for Property Brokers, Summit Real Estate. The figures are in the table below the chart.

View monthly share of search table
MonthRay WhiteHarcourtsBayleysBarfoot & ThompsonProperty BrokersAriztoEVES Real EstateLodge Real EstateLJ HookerTremainsRaine & HorneTall PoppyProfessionals Real EstateNew Zealand Sotheby’s International RealtySummit Real EstateTommy’s Real EstateLowe & CoOne AgencyFirst National Real EstateHarveys Real EstateIron Bridge Real EstateCentury 21
Oct 202530.9%18.7%12.7%10.7%8%4.2%2.5%1.8%2%1.3%1.3%0.94%0.95%0.49%0.94%0.72%0.69%0.62%0.39%0.05%0.04%0.01%
Nov 202532.2%17.1%12.8%11%8.2%3.8%2.5%1.9%2%1.4%1.4%0.98%1%0.58%0.95%0.66%0.71%0.55%0.34%0.05%0.05%0.01%
Dec 202533.9%17.5%12.3%9.9%7.4%3.9%2.5%1.7%2.1%1.5%1.3%1%1.3%0.51%0.88%0.63%0.51%0.56%0.35%0.05%0.05%0.01%
Jan 202632.4%16.8%11%11.4%8.3%4.4%2.9%1.6%2.4%1.3%1.4%0.96%1%0.52%0.87%0.63%1.1%0.62%0.37%0.05%0.05%0.01%
Feb 202631.8%16.7%12.1%11.1%8.2%5.3%2.4%1.7%1.7%1.3%1.6%0.97%1.1%0.59%0.86%0.84%0.71%0.5%0.32%0.04%0.04%0.02%
Mar 202632.3%17.5%11.5%12.4%7.5%5%2.5%1.7%1.4%1.3%1.2%0.88%1.1%0.61%0.8%0.67%0.78%0.49%0.31%0.04%0.04%0.03%
Apr 202635%17.1%10.9%10.3%7.5%5.1%2.5%1.9%1.6%1.3%1.3%0.89%1.1%0.6%0.88%0.71%0.64%0.45%0.31%0.03%0.03%0.01%
May 202632.3%17.2%11.9%10.2%8.7%5.3%2.5%2%1.4%1.2%1.5%0.94%1%0.61%0.82%0.71%0.65%0.45%0.3%0.03%0.04%0.02%
Jun 202633.8%17.4%11.2%10.7%7.7%5%2.8%2.1%1.5%1.3%1.3%0.78%1.1%0.53%0.71%0.66%0.52%0.4%0.32%0.06%0.05%0.02%
Jul 202634.7%16.5%11.1%11%8%4.9%2.6%1.9%1.5%1.3%1.4%0.85%0.97%0.63%0.75%0.69%0.54%0.43%0.34%0.03%0.04%0.02%
Aug 202632.7%17.7%11.2%10.5%7.9%5.5%2.8%1.8%1.6%1.3%1.3%0.95%0.93%0.87%0.84%0.74%0.67%0.45%0.31%0.05%0.02%0.02%
Sep 2026——————————————————————

How has the Property Brokers and Summit Real Estate comparison changed over the last 12 months?

How did search popularity change for New Zealand residential real estate agencies in August 2026?

  1. In August 2026, Summit Real Estate fell from 14th to 15th among residential real estate agencies in New Zealand.

  2. Estimated monthly branded searches for Property Brokers in New Zealand fell 17.4% over 11 measured months, from 18.6K to 15.3K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Property Brokers’ and Summit Real Estate’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Property Brokers

30 branded search terms

  • property brokers
  • property brokers ashburton
  • property brokers co nz
  • property brokers hastings
  • property brokers hastings nz
  • property brokers hastings rentals
  • property brokers kapiti
  • property brokers kapiti coast
  • property brokers listings
  • property brokers masterton
  • property brokers napier
  • property brokers new zealand
  • property brokers nz
  • property brokers paraparaumu
  • property brokers property management
  • property brokers queenstown
  • property brokers real estate
  • property brokers real estate ashburton
  • property brokers rentals
  • property brokers rentals hastings
  • property brokers timaru
  • property brokers timaru rentals
  • property brokers wanganui
  • property brokers whakatane
  • property brokers whanganui
  • propertybrokers
  • propertybrokers co nz
  • propertybrokers co nz hastings
  • propertybrokers.co.nz
  • propertybrokers.co.nz hastings

Summit Real Estate

8 branded search terms

  • summit nelson
  • summit property management
  • summit property management nelson
  • summit property management new zealand
  • summit real estate
  • summit real estate nz
  • summit.co.nz
  • summitpropertymanagement

How the Brand Demand Index is measured

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