Brandwave

Pink Bins vs Smart Environmental:Which is more popular in New Zealand?

In October 2026, Pink Bins and Smart Environmental were level in searches among waste and skip bin companies in New Zealand, with an estimated 720 versus 790 branded searches, at 3.5% and 3.9% of the total. When we asked ChatGPT and Google AI Overviews about waste and skip bin companies, Pink Bins appeared in two of the five answers and Smart Environmental in none.

Among waste and skip bin companies in New Zealand in October 2026

Who do people search for more?

Smart Environmental, about 10% more searches than Pink Bins

Smart Environmental 790 searchesPink Bins 720 searches

Who does AI mention more?

Pink Bins, mentioned in 2 of 5 answers, Smart Environmental in 0

Pink Bins in 2 of 5Smart Environmental in 0 of 5

Who does AI recommend more?

Pink Bins, the only one of the two named

Pink Bins first in 2Smart Environmental never named

Follow Pink Bins vs Smart Environmental and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top waste and skip bin companies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Pink Bins was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Smart Environmental did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Just Bins1st
  2. Pink Bins1st
  3. Waste Management NZ–
  4. EnviroWaste–
  5. Smart Environmental–
  6. Book A Bin–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Just Bins3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Pink Bins2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Waste Management NZ1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • EnviroWaste0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Smart Environmental0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Book A Bin0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about waste and skip bin companies

5 answers

  • Asked ChatGPT

    “Which waste or skip bin company should I hire in New Zealand?”

    1. 1Pink Bins
    2. 2Just Bins

  • Asked ChatGPT

    “What are the best waste and skip bin companies in New Zealand?”

    1. 1Waste Management NZ

  • Asked ChatGPT

    “What's the best waste or skip bin company in New Zealand for rubbish removal?”

    1. Searched Google, AI Overview

      “skip bin hire nz”

      1. 1Just Bins
      2. 2Pink Bins

    2. Searched Google, AI Overview

      “skip bins nz”

      1. 1Just Bins

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

    Is Pink Bins or Smart Environmental more popular in search?

    This chart shows how often people search Google for Pink Bins and Smart Environmental by name. Each line represents a brand's share of searches for all six waste and skip bin companies we track, month by month, from searches in New Zealand.

    Pink Bins and Smart Environmental among waste and skip bin companies in New Zealand, by month

    Share of searches by month for Smart Environmental, Pink Bins. The figures are in the table below the chart.

    View monthly share of searches table
    MonthWaste Management NZEnviroWasteJust BinsSmart EnvironmentalPink BinsBook A Bin
    Nov 202573.2%14.1%3.6%3.9%3.6%1.6%
    Dec 202571.2%17.1%3.3%3.5%3.7%1.2%
    Jan 202672.6%14%3.4%3.7%5.1%1.3%
    Feb 202675.3%12.5%3.7%3.4%3.7%1.4%
    Mar 202676.1%12.3%3.7%2.8%3.7%1.3%
    Apr 202675.4%14.4%3%3.2%3%1.1%
    May 202677.1%12.7%3.1%2.8%3.1%1.1%
    Jun 202674.4%14%3.5%3.2%3.5%1.3%
    Jul 202673.9%14.3%3.6%3.3%3.6%1.3%
    Aug 202673.8%11.7%3.7%5%4.5%1.3%
    Sep 202674.4%12.4%3.7%4.1%3.7%1.7%
    Oct 202671.3%15.4%4.3%3.9%3.5%1.6%

    How has branded search for Pink Bins and Smart Environmental changed in New Zealand over the last 12 months?

    3 findings

    How did search popularity change for New Zealand waste and skip bin companies in October 2026?

    3 changes

    1. In October 2026, Just Bins overtook Smart Environmental to rank 3rd among waste and skip bin companies in New Zealand, with 4.3% of the searches.

    2. Estimated monthly branded searches for Smart Environmental in New Zealand fell 18.6% over 12 measured months, from 970 to 790 in October 2026.

    3. Estimated monthly branded searches for Pink Bins in New Zealand fell 18.2% over 12 measured months, from 880 to 720 in October 2026.

    How are Pink Bins’ and Smart Environmental’s branded searches counted?

    4 search terms

    Brandwave collects information about searches that people make online using Pink Bins’ and Smart Environmental’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    Pink Bins

    1 branded search term

    • pink bins

    Smart Environmental

    3 branded search terms

    • smart environmental
    • smart environmental limited
    • smartenvironmental

    How the Brand Demand Index is measured

    Other head-to-heads among waste and skip bin companies

    Creator with pink hair and a pink jacket

    Put your own brand in this comparison

    Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

    Start free