Papaya Global vs Pebl:Which is more popular?
In September 2026, Pebl had more branded searches than Papaya Global among employer of record platforms in New Zealand. Pebl had about 50 branded searches, while Papaya Global had 10. Pebl made up 0.31% of all employer of record platform searches we track, and Papaya Global accounted for 0.06%. When we asked ChatGPT and Google AI Overviews about employer of record platforms, neither Papaya Global nor Pebl appeared in any of the five answers.
Who do people search for more?
Pebl, about 5 searches for every 1 for Papaya Global
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top employer of record platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither Papaya Global nor Pebl showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Deel1st
Remote2nd
Employment Hero3rd
Multiplier4th
RemoFirst5th
Oyster HR6th
G-P–
Pebl–
Atlas HXM–
Papaya Global–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Deel5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Remote5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Employment Hero3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Multiplier3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
RemoFirst3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Oyster HR1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
G-P0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Pebl0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Atlas HXM0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Papaya Global0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about employer of record platforms
5 answers
Asked ChatGPT
“Which employer of record platform should I use in New Zealand?”
Asked ChatGPT
“What are the best employer of record platforms in New Zealand?”
Asked ChatGPT
“What's the best employer of record platform in New Zealand for hiring staff overseas?”
Searched Google, AI Overview
“employer of record platform”
Searched Google, AI Overview
“global hiring platform”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Papaya Global or Pebl more popular in search?
This chart shows how often people search Google for Papaya Global and Pebl by name. Each line represents a brand's share of searches for all ten employer of record platforms we track, month by month, from searches in New Zealand.
Share of searches by month for Pebl, Papaya Global. The figures are in the table below the chart.
View monthly share of searches table
| Month | Employment Hero | G-P | Deel | Multiplier | Pebl | Oyster HR | Remote | Atlas HXM | Papaya Global | RemoFirst |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 52.5% | 42.9% | 3.1% | 0.8% | 0.11% | 0.11% | 0.11% | 0.05% | 0.11% | 0.16% |
| Nov 2025 | 52.1% | 42.6% | 3.8% | 0.95% | 0.11% | 0.11% | 0.11% | 0% | 0.05% | 0.16% |
| Dec 2025 | 56.6% | 37.7% | 4.1% | 1% | 0.07% | 0.14% | 0.14% | 0.07% | 0.07% | 0.07% |
| Jan 2026 | 51.5% | 42% | 4.6% | 1.2% | 0.19% | 0.13% | 0.13% | 0.06% | 0.06% | 0.19% |
| Feb 2026 | 52% | 42.4% | 3.8% | 1.2% | 0.13% | 0.19% | 0.19% | 0.06% | 0.06% | 0.06% |
| Mar 2026 | 56.4% | 37.6% | 4.1% | 1.3% | 0.11% | 0.06% | 0.11% | 0.06% | 0.06% | 0.17% |
| Apr 2026 | 56.1% | 37.4% | 4.1% | 1.5% | 0.21% | 0.14% | 0.21% | 0.07% | 0.07% | 0.28% |
| May 2026 | 59.6% | 32.5% | 6% | 1.3% | 0.12% | 0.06% | 0.12% | 0.06% | 0.06% | 0.12% |
| Jun 2026 | 60.6% | 33.1% | 4.4% | 1.4% | 0.06% | 0.06% | 0.12% | 0.06% | 0.06% | 0.12% |
| Jul 2026 | 61.3% | 33.4% | 3.7% | 1.1% | 0.12% | 0.06% | 0.12% | 0.06% | 0.06% | 0.12% |
| Aug 2026 | 60.7% | 33.1% | 4.4% | 1.1% | 0.18% | 0.12% | 0.12% | 0.06% | 0.06% | 0.12% |
| Sep 2026 | 60.5% | 33% | 4.4% | 1.3% | 0.31% | 0.12% | 0.12% | 0.06% | 0.06% | 0.06% |
How has the Papaya Global and Pebl comparison changed over the last 12 months?
3 findings
- Pebl was ahead of Papaya Global in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Papaya Global’s share of searches among employer of record platforms in New Zealand moved from 0.11% to 0.06%, and its estimated monthly branded searches moved from 20 to 10.
- Across the 12 months ending September 2026, Pebl’s share of searches among employer of record platforms in New Zealand moved from 0.11% to 0.31%, and its estimated monthly branded searches moved from 20 to 50.
How did search popularity change for New Zealand employer of record platforms in September 2026?
2 changes

In September 2026, Papaya Global rose from 10th to 9th among employer of record platforms in New Zealand.

Estimated monthly branded searches for Pebl in New Zealand rose 150% over 12 measured months, from 20 to 50 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Papaya Global’s and Pebl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Papaya Global
1 branded search term
- papaya global
Pebl
1 branded search term
- pebl
Other head-to-heads among employer of record platforms

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