Brandwave

Officely vs Robin:Which is more popular?

In September 2026, Robin had more branded searches than Officely among desk booking platforms in New Zealand. Robin had about 40 branded searches, while Officely had 10. Robin made up 3.4% of all desk booking platform searches we track, and Officely accounted for 0.85%. When we asked ChatGPT and Google AI Overviews about desk booking platforms, Officely and Robin each appeared in two of the five answers. Robin was mentioned before Officely in every answer that named either.

Among desk booking platforms in New Zealand in September 2026

Who do people search for more?

Robin, about 4 searches for every 1 for Officely

Robin 40 searchesOfficely 10 searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Officely in 2 of 5Robin in 2 of 5

Who does AI recommend more?

Robin, named ahead of Officely in 2 of 2 answers

Robin first in 2Officely never first

Follow Officely vs Robin and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top desk booking platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Officely and Robin were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Robin was listed before Officely in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. deskbird1st
  2. Skedda2nd
  3. Microsoft Places3rd
  4. Envoy4th
  5. Robin5th
  6. Kadence6th
  7. Officely7th
  8. OfficeRnD–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • deskbird5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Envoy5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Skedda4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Microsoft Places4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kadence4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Robin2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Officely2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • OfficeRnD0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about desk booking platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Officely or Robin more popular in search?

This chart shows how often people search Google for Officely and Robin by name. Each line represents a brand's share of searches for all eight desk booking platforms we track, month by month, from searches in New Zealand.

Officely and Robin among desk booking platforms in New Zealand, by month

Share of searches by month for Robin, Officely. The figures are in the table below the chart.

View monthly share of searches table
MonthSkeddadeskbirdMicrosoft PlacesOfficeRnDRobinEnvoyKadenceOfficely
Oct 202540.7%40.7%5.9%7.6%2.5%0.85%0.85%0.85%
Nov 202538.7%47.6%4%5.6%1.6%0.81%0.81%0.81%
Dec 202529.5%54.5%5.7%5.7%2.3%1.1%0%1.1%
Jan 202639%48%5.7%3.3%1.6%0.81%0.81%0.81%
Feb 202647.6%38.7%5.6%3.2%2.4%0.81%0.81%0.81%
Mar 202650.7%33.8%6.3%6.3%1.4%0.7%0%0.7%
Apr 202642.9%42.9%6.3%4.5%1.8%0.89%0%0.89%
May 202648.4%39.3%5.7%3.3%1.6%0.82%0%0.82%
Jun 202648.4%39.3%5.7%4.1%1.6%0%0%0.82%
Jul 202649.2%40%4.2%4.2%1.7%0.83%0%0%
Aug 202648.8%39.7%5.8%3.3%1.7%0%0%0.83%
Sep 202650.4%33.3%6%4.3%3.4%0.85%0.85%0.85%

How has the Officely and Robin comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand desk booking platforms in September 2026?

3 changes
  1. In September 2026, Envoy overtook Officely to rank 6th among desk booking platforms in New Zealand, with 0.85% of the searches.

  2. In September 2026, Kadence overtook Officely to rank 7th among desk booking platforms in New Zealand, with 0.85% of the searches.

  3. In September 2026, Robin gained share of searches among desk booking platforms in New Zealand, from 1.7% to 3.4%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Officely’s and Robin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Officely

1 branded search term

  • officely

Robin

3 branded search terms

  • robin desk booking
  • robin powered
  • robin workplace

How the Brand Demand Index is measured

Other head-to-heads among desk booking platforms

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.