Brandwave

NYX Professional Makeup vs Thin Lizzy:Which is more popular by branded search in New Zealand?

In August 2026, Thin Lizzy had more branded searches than NYX Professional Makeup among makeup and cosmetics brands in New Zealand. Thin Lizzy was estimated to have 7.7K branded searches compared to NYX Professional Makeup’s 3.5K, and held a 4.6% Share of Search versus NYX Professional Makeup’s 2.1%.

Share of Search among makeup and cosmetics brands in New Zealand in August 2026Which is more popular in search, NYX Professional Makeup or Thin Lizzy?
NYX Professional Makeup2.1%3.5K searches
vs
Thin Lizzy4.6%7.7K searches

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Which is more popular in search, NYX Professional Makeup or Thin Lizzy?

Compare makeup and cosmetics labels available in New Zealand using attributable brand and product searches made here. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

NYX Professional Makeup and Thin Lizzy among makeup and cosmetics brands in New Zealand, by month

Share of Search by month for Thin Lizzy, NYX Professional Makeup. The figures are in the table below the chart.

View monthly share of search table
MonthDior BeautyMaybellineMCoBeautyMACCharlotte TilburyThin LizzyRevlonEstée Laudere.l.f. CosmeticsL'Oréal ParisHuda BeautyBenefit CosmeticsNARSRare BeautyNYX Professional MakeupBobbi BrownNude by NatureHourglassAleph BeautyMorpheEssenceFenty BeautyToo FacedColourPopMakeup by MarioKosasRimmelCoverGirlTarteKylie CosmeticsMECCA MAXMilk MakeupRevolution Beauty
Oct 202519%8.1%9%6.1%5.3%5.4%4.2%4.2%2.7%2.3%2.7%3.5%2.5%2.8%1.9%2.3%1.6%1.7%1.6%1.3%1.1%1.9%1%0.77%1.1%0.93%0.78%0.64%0.88%1.7%0.49%0.27%0.1%
Nov 202517.5%7%13.3%7.2%4.7%8.4%3.3%5%2.3%1.8%3.8%2.7%2.4%2.4%1.4%1.9%1.6%1.4%1.7%1.1%0.93%1.2%0.83%0.68%1%0.75%0.6%0.68%0.85%0.7%0.41%0.22%0.14%
Dec 202521.1%7.5%11.6%6.1%4.9%8.5%3.5%4.7%2.4%1.8%2.2%2.9%2.2%2.2%1.4%1.9%1.5%1.7%1.5%1.4%0.91%1.3%0.92%0.66%0.96%0.75%0.66%0.73%0.69%0.76%0.52%0.23%0.1%
Jan 202620%9.2%7%6.1%5%6.5%4%4.4%2.4%2.6%3.5%3.3%2.3%2.4%2%1.9%1.7%1.9%1.4%1.3%1.1%1.3%1%0.98%1.1%0.79%0.72%1%0.7%1.3%0.54%0.3%0.12%
Feb 202619.3%9%7.7%6.5%4.7%7.6%4.2%4.4%2.1%2.4%2.5%3%2%2.5%1.9%1.9%1.5%3%1.5%1.3%0.98%1.3%1.1%0.82%0.83%0.82%0.68%1.1%0.67%1.8%0.48%0.36%0.1%
Mar 202619.4%9.5%10.6%7.1%4.5%5.4%4.1%5.1%2%2.4%2.2%2.8%2.2%2.1%1.9%1.7%1.6%2.1%1.7%1.2%1.1%1.4%1.1%0.94%1.1%0.81%0.71%0.9%0.66%0.97%0.53%0.31%0.09%
Apr 202620.9%9.4%6.9%5.8%5.2%6.6%3.7%4.7%2.4%2.8%2.4%2.4%2.5%2.6%2.4%1.8%1.9%2%1.9%1.3%1.2%1.3%1.1%0.72%1.1%0.87%0.75%1%0.67%0.75%0.56%0.34%0.07%
May 202622.4%8.8%6.2%6.1%5.1%7%3.6%4.1%2.1%2.6%2.2%2.7%2.7%2.5%2%1.7%1.8%1.9%1.7%1.2%1.1%1.3%1.3%0.8%1%0.76%0.61%0.91%1.5%1.5%0.41%0.3%0.07%
Jun 202620.4%9.7%8%5.5%6.9%3.8%3.7%3.9%2.5%2.9%2.3%2.7%3.1%2.5%2%1.7%1.6%2.3%1.8%1.4%1.7%1.3%1.4%0.81%0.95%0.79%0.66%0.85%0.58%1.6%0.38%0.35%0.07%
Jul 202617.8%10.5%8.2%5.8%6.7%7.1%3.9%3.4%2.9%3%2.2%2.6%2.8%2.5%1.8%2.1%1.8%1.7%1.4%1.4%1.4%1.2%1.3%0.89%1.1%0.78%0.72%0.91%0.68%0.58%0.41%0.4%0.06%
Aug 202622.1%11%8.1%5.9%5.3%4.6%4%3.8%2.9%2.7%2.6%2.4%2.3%2.3%2.1%1.9%1.9%1.7%1.5%1.4%1.4%1.2%0.96%0.92%0.92%0.9%0.75%0.72%0.63%0.54%0.33%0.31%0.07%
Sep 2026—————————————————————————————————

How has the NYX Professional Makeup and Thin Lizzy comparison changed over the last 12 months?

How did search popularity change for New Zealand makeup and cosmetics brands in August 2026?

  1. In August 2026, Thin Lizzy lost estimated Share of Search among makeup and cosmetics brands in New Zealand, from 7.1% to 4.6%.

  2. In August 2026, NYX Professional Makeup rose from 16th to 15th among makeup and cosmetics brands in New Zealand.

How each brand is measured

Brandwave collects information about searches that people make online using NYX Professional Makeup’s and Thin Lizzy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

NYX Professional Makeup

20 branded search terms

  • nyx cosmetics
  • nyx cosmetics brow gel
  • nyx cosmetics brow pencil
  • nyx cosmetics eyebrow gel
  • nyx cosmetics eyebrow pencil
  • nyx cosmetics eyeliner
  • nyx cosmetics highlighter
  • nyx cosmetics jumbo eye pencil
  • nyx cosmetics liner
  • nyx cosmetics makeup
  • nyx cosmetics micro brow pencil
  • nyx cosmetics nz
  • nyx cosmetics primer
  • nyx cosmetics setting spray
  • nyx cosmetics wonder stick
  • nyx jumbo eye pencil
  • nyx lip liner
  • nyx makeup
  • nyx primer
  • nyx setting spray

Thin Lizzy

5 branded search terms

  • thin lizzy
  • thin lizzy foundation
  • thin lizzy makeup
  • thin lizzy mascara
  • thin lizzy nz

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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