Nutritional Supplements NZ vs Xplosiv:Which is more popular by branded search in New Zealand?
In August 2026, Xplosiv had more branded searches than Nutritional Supplements NZ among sports supplement stores in New Zealand. Xplosiv was estimated to have 14.5K branded searches compared to Nutritional Supplements NZ’s 3.6K, and held a 23.2% Share of Search versus Nutritional Supplements NZ’s 5.8%.
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Which is more popular in search, Nutritional Supplements NZ or Xplosiv?
Compare the sports nutrition and supplement stores New Zealanders buy protein from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Xplosiv, Nutritional Supplements NZ. The figures are in the table below the chart.
View monthly share of search table
| Month | NZ Muscle | Sprint Fit | Xplosiv | Nutritional Supplements NZ | Supplements.co.nz |
|---|---|---|---|---|---|
| Oct 2025 | 41% | 27% | 25.5% | 5.3% | 1.2% |
| Nov 2025 | 44.3% | 30.5% | 19.3% | 4.9% | 1% |
| Dec 2025 | 43.1% | 28.2% | 22.1% | 5.4% | 1.2% |
| Jan 2026 | 43% | 28.1% | 22.2% | 5.5% | 1.2% |
| Feb 2026 | 45.5% | 28.9% | 18.7% | 5.7% | 1.2% |
| Mar 2026 | 42.6% | 28.4% | 22.5% | 5.6% | 0.93% |
| Apr 2026 | 39.5% | 31.7% | 22.7% | 5% | 1.1% |
| May 2026 | 44.4% | 30.2% | 19.6% | 4.8% | 1% |
| Jun 2026 | 80.3% | 9.8% | 7.7% | 1.9% | 0.39% |
| Jul 2026 | 55.2% | 22.7% | 17.7% | 3.5% | 0.89% |
| Aug 2026 | 40.4% | 29.5% | 23.2% | 5.8% | 1.2% |
| Sep 2026 | — | — | — | — | — |
How has the Nutritional Supplements NZ and Xplosiv comparison changed over the last 12 months?
3 findings
- Xplosiv was ahead of Nutritional Supplements NZ in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Nutritional Supplements NZ’s estimated Share of Search among sports supplement stores in New Zealand moved from 5.3% to 5.8%, and its estimated monthly branded searches held steady at 3.6K.
- Across the 11 months ending August 2026, Xplosiv’s estimated Share of Search among sports supplement stores in New Zealand moved from 25.5% to 23.2%, and its estimated monthly branded searches moved from 17.3K to 14.5K.
How did search popularity change for New Zealand sports supplement stores in August 2026?
2 changes
In August 2026, Xplosiv gained estimated Share of Search among sports supplement stores in New Zealand, from 17.7% to 23.2%.
In August 2026, Nutritional Supplements NZ gained estimated Share of Search among sports supplement stores in New Zealand, from 3.5% to 5.8%.
How each brand is measured
Brandwave collects information about searches that people make online using Nutritional Supplements NZ’s and Xplosiv’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Nutritional Supplements NZ
1 branded search term
- nutritional supplements nz
Xplosiv
9 branded search terms
- xplosiv
- xplosiv near me
- xplosiv northwest
- xplosiv nz
- xplosiv online
- xplosiv pre workout
- xplosiv protein
- xplosiv queen street
- xplosiv westgate
Put your own brand in this comparison
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