Brandwave

Numark vs Rane:Which is more popular by branded search in New Zealand?

In August 2026, Numark had more branded searches than Rane among DJ equipment brands in New Zealand. Numark was estimated to have 700 branded searches compared to Rane’s 170, and held a 43.8% Share of Search versus Rane’s 10.6%.

Share of Search among DJ equipment brands in New Zealand in August 2026Which is more popular in search, Numark or Rane?
Numark43.8%700 searches
vs
Rane10.6%170 searches

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Which is more popular in search, Numark or Rane?

Compare the DJ controller and equipment brands New Zealand DJs play on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Numark and Rane among DJ equipment brands in New Zealand, by month

Share of Search by month for Numark, Rane. The figures are in the table below the chart.

View monthly share of search table
MonthNumarkNative InstrumentsAlphaThetaRaneDenon DJ
Oct 202539.2%34%10.5%11.1%5.2%
Nov 202536.9%38.7%10.1%10.1%4.2%
Dec 202543.8%32.1%9.9%8.6%5.6%
Jan 202628.5%38%21.1%8.7%3.7%
Feb 202638.3%38.3%9.6%9%4.8%
Mar 202643.6%29.5%10.7%10.7%5.4%
Apr 202645.5%29.4%9.8%9.8%5.6%
May 202639.9%31.3%10.4%11.7%6.7%
Jun 202646.8%26.6%11.4%8.9%6.3%
Jul 202641.3%24.6%17.9%8.9%7.3%
Aug 202643.8%26.3%13.1%10.6%6.3%
Sep 2026—————

How has the Numark and Rane comparison changed over the last 12 months?

  • Numark was ahead of Rane in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Numark’s estimated Share of Search among DJ equipment brands in New Zealand moved from 39.2% to 43.8%, and its estimated monthly branded searches moved from 600 to 700.
  • Across the 11 months ending August 2026, Rane’s estimated Share of Search among DJ equipment brands in New Zealand moved from 11.1% to 10.6%, and its estimated monthly branded searches held steady at 170.

How did search popularity change for New Zealand DJ equipment brands in August 2026?

  1. In August 2026, Numark gained estimated Share of Search among DJ equipment brands in New Zealand, from 41.3% to 43.8%.

  2. In August 2026, Rane gained estimated Share of Search among DJ equipment brands in New Zealand, from 8.9% to 10.6%.

How each brand is measured

Brandwave collects information about searches that people make online using Numark’s and Rane’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Numark

15 branded search terms

  • numark
  • numark cdj
  • numark com
  • numark dj controller
  • numark dj decks
  • numark mixer
  • numark mixtrack platinum fx
  • numark mixtrack pro fx
  • numark mixtream pro
  • numark near me
  • numark ns4fx
  • numark nz
  • numark party mix
  • numark party mix 2
  • numark pro

Rane

7 branded search terms

  • rane cdj
  • rane dj
  • rane dj controller
  • rane dj decks
  • rane mixer
  • rane one
  • rane one mk2

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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