New Zealand Wheelbarrows vs Stanley:Which is more popular?
In September 2026, New Zealand Wheelbarrows had more branded searches than Stanley among wheelbarrow brands in New Zealand. New Zealand Wheelbarrows had about 1,900 branded searches, while Stanley had 110. New Zealand Wheelbarrows made up 79.8% of all wheelbarrow brand searches we track, and Stanley accounted for 4.6%. When we asked ChatGPT and Google AI Overviews about wheelbarrow brands, New Zealand Wheelbarrows appeared in all four answers and Stanley in none.
Who do people search for more?
New Zealand Wheelbarrows, about 17 searches for every 1 for Stanley
Who does AI mention more?
New Zealand Wheelbarrows, mentioned in every answer we collected
Who does AI recommend more?
New Zealand Wheelbarrows, the only one of the two named
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Top wheelbarrow brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, New Zealand Wheelbarrows appeared in all four answers. Stanley did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- New Zealand Wheelbarrows4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Mighty Carts2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Kelso0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Stanley0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about wheelbarrow brands
4 answers
Asked ChatGPT
“Which wheelbarrow brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best wheelbarrow brands in New Zealand?”
Asked ChatGPT
“What's the best wheelbarrow brand in New Zealand for garden jobs?”
Searched Google, AI Overview
“wheelbarrow nz”
Searched Google, AI Overview
“garden wheelbarrow”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is New Zealand Wheelbarrows or Stanley more popular in search?
This chart shows how often people search Google for New Zealand Wheelbarrows and Stanley by name. Each line represents a brand's share of searches for all four wheelbarrow brands we track, month by month, from searches in New Zealand.
Share of searches by month for New Zealand Wheelbarrows, Stanley. The figures are in the table below the chart.
View monthly share of searches table
| Month | New Zealand Wheelbarrows | Kelso | Stanley | Mighty Carts |
|---|---|---|---|---|
| Oct 2025 | 71.4% | 21.9% | 4.9% | 1.8% |
| Nov 2025 | 69.3% | 21.2% | 4.8% | 4.8% |
| Dec 2025 | 69.5% | 18.2% | 4.8% | 7.5% |
| Jan 2026 | 63.7% | 24% | 6.9% | 5.4% |
| Feb 2026 | 64.9% | 26% | 4.5% | 4.5% |
| Mar 2026 | 73.9% | 19.3% | 5.1% | 1.7% |
| Apr 2026 | 73.4% | 18.6% | 5.1% | 2.8% |
| May 2026 | 73% | 22.5% | 2.8% | 1.7% |
| Jun 2026 | 74.1% | 20% | 3.7% | 2.2% |
| Jul 2026 | 73.4% | 18.6% | 5.1% | 2.8% |
| Aug 2026 | 78.4% | 13.7% | 4.4% | 3.4% |
| Sep 2026 | 79.8% | 13.9% | 4.6% | 1.7% |
How has the New Zealand Wheelbarrows and Stanley comparison changed over the last 12 months?
3 findings
- New Zealand Wheelbarrows was ahead of Stanley in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, New Zealand Wheelbarrows’ share of searches among wheelbarrow brands in New Zealand moved from 71.4% to 79.8%, and its estimated monthly branded searches moved from 1.6K to 1.9K.
- Across the 12 months ending September 2026, Stanley’s share of searches among wheelbarrow brands in New Zealand moved from 4.9% to 4.6%, and its estimated monthly branded searches held steady at 110.
How did search popularity change for New Zealand wheelbarrow brands in September 2026?
1 change
In September 2026, New Zealand Wheelbarrows gained share of searches among wheelbarrow brands in New Zealand, from 78.4% to 79.8%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using New Zealand Wheelbarrows’ and Stanley’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
New Zealand Wheelbarrows
1 branded search term
- new zealand wheelbarrows
Stanley
1 branded search term
- stanley wheelbarrow
Other head-to-heads among wheelbarrow brands

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