Brandwave

New Zealand Wheelbarrows vs Stanley:Which is more popular?

In September 2026, New Zealand Wheelbarrows had more branded searches than Stanley among wheelbarrow brands in New Zealand. New Zealand Wheelbarrows had about 1,900 branded searches, while Stanley had 110. New Zealand Wheelbarrows made up 79.8% of all wheelbarrow brand searches we track, and Stanley accounted for 4.6%. When we asked ChatGPT and Google AI Overviews about wheelbarrow brands, New Zealand Wheelbarrows appeared in all four answers and Stanley in none.

Among wheelbarrow brands in New Zealand in September 2026

Who do people search for more?

New Zealand Wheelbarrows, about 17 searches for every 1 for Stanley

New Zealand Wheelbarrows 1.9K searchesStanley 110 searches

Who does AI mention more?

New Zealand Wheelbarrows, mentioned in every answer we collected

New Zealand Wheelbarrows in 4 of 4Stanley in 0 of 4

Who does AI recommend more?

New Zealand Wheelbarrows, the only one of the two named

New Zealand Wheelbarrows first in 2Stanley never named

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Top wheelbarrow brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, New Zealand Wheelbarrows appeared in all four answers. Stanley did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. New Zealand Wheelbarrows1st
  2. Mighty Carts2nd
  3. Kelso–
  4. Stanley–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • New Zealand Wheelbarrows4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Mighty Carts2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Kelso0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Stanley0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about wheelbarrow brands

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is New Zealand Wheelbarrows or Stanley more popular in search?

This chart shows how often people search Google for New Zealand Wheelbarrows and Stanley by name. Each line represents a brand's share of searches for all four wheelbarrow brands we track, month by month, from searches in New Zealand.

New Zealand Wheelbarrows and Stanley among wheelbarrow brands in New Zealand, by month

Share of searches by month for New Zealand Wheelbarrows, Stanley. The figures are in the table below the chart.

View monthly share of searches table
MonthNew Zealand WheelbarrowsKelsoStanleyMighty Carts
Oct 202571.4%21.9%4.9%1.8%
Nov 202569.3%21.2%4.8%4.8%
Dec 202569.5%18.2%4.8%7.5%
Jan 202663.7%24%6.9%5.4%
Feb 202664.9%26%4.5%4.5%
Mar 202673.9%19.3%5.1%1.7%
Apr 202673.4%18.6%5.1%2.8%
May 202673%22.5%2.8%1.7%
Jun 202674.1%20%3.7%2.2%
Jul 202673.4%18.6%5.1%2.8%
Aug 202678.4%13.7%4.4%3.4%
Sep 202679.8%13.9%4.6%1.7%

How has the New Zealand Wheelbarrows and Stanley comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand wheelbarrow brands in September 2026?

1 change
  1. In September 2026, New Zealand Wheelbarrows gained share of searches among wheelbarrow brands in New Zealand, from 78.4% to 79.8%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using New Zealand Wheelbarrows’ and Stanley’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

New Zealand Wheelbarrows

1 branded search term

  • new zealand wheelbarrows

Stanley

1 branded search term

  • stanley wheelbarrow

How the Brand Demand Index is measured

Other head-to-heads among wheelbarrow brands

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