Brandwave

Nelson Marlborough Insurance Brokers vs Rothbury:Which is more popular by branded search in New Zealand?

In August 2026, Rothbury had more branded searches than Nelson Marlborough Insurance Brokers among nelson insurance brokers in New Zealand. Rothbury was estimated to have 1.9K branded searches compared to Nelson Marlborough Insurance Brokers’ 30, and held an 11.5% Share of Search versus Nelson Marlborough Insurance Brokers’ 0.18%.

Share of Search among nelson insurance brokers in New Zealand in August 2026Which is more popular in search, Nelson Marlborough Insurance Brokers or Rothbury?
Nelson Marlborough Insurance Brokers0.18%30 searches
vs
Rothbury11.5%1.9K searches
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Which is more popular in search, Nelson Marlborough Insurance Brokers or Rothbury?

Compare Nelson insurance brokers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Nelson Marlborough Insurance Brokers and Rothbury among nelson insurance brokers in New Zealand, by month

Share of Search by month for Rothbury, Nelson Marlborough Insurance Brokers. The figures are in the table below the chart.

View monthly share of search table
MonthGallagher InsuranceRothburyNelson Marlborough Insurance BrokersAnchorPointWaimea Insurance Brokers
Oct 202587.4%12.1%0.21%0.11%0.16%
Nov 202587.3%12.1%0.24%0.12%0.18%
Dec 202586.8%12.6%0.23%0.16%0.16%
Jan 202687.6%11.9%0.25%0.13%0.13%
Feb 202687.7%11.8%0.25%0.12%0.12%
Mar 202686.1%13.3%0.24%0.18%0.12%
Apr 202684.9%14.5%0.37%0.15%0.07%
May 202687.3%12.1%0.25%0.19%0.12%
Jun 202687.5%12%0.25%0.12%0.18%
Jul 202687.5%12%0.19%0.12%0.12%
Aug 202688.1%11.5%0.18%0.12%0.12%
Sep 2026—————

How has the Nelson Marlborough Insurance Brokers and Rothbury comparison changed over the last 12 months?

How did search popularity change for New Zealand nelson insurance brokers in August 2026?

  1. In August 2026, Rothbury lost estimated Share of Search among nelson insurance brokers in New Zealand, from 12% to 11.5%.

  2. Estimated monthly branded searches for Nelson Marlborough Insurance Brokers in New Zealand fell 25% over 11 measured months, from 40 to 30 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Nelson Marlborough Insurance Brokers’ and Rothbury’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Nelson Marlborough Insurance Brokers

2 branded search terms

  • nelson marlborough insurance brokers
  • nmib insurance

Rothbury

11 branded search terms

  • rothbury ashburton
  • rothbury co nz
  • rothbury insurance
  • rothbury insurance ashburton
  • rothbury insurance nz
  • rothbury nz
  • rothbury queenstown
  • rothbury rotorua
  • rothbury timaru
  • rothbury whangarei
  • rothbury.co.nz

How the Brand Demand Index is measured

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