Brandwave

Mt Hutt vs Roundhill:Which is more popular by branded search in New Zealand?

In August 2026, Mt Hutt had more branded searches than Roundhill among ski areas in New Zealand. Mt Hutt was estimated to have 183K branded searches compared to Roundhill’s 28K, and held an 18.7% Share of Search versus Roundhill’s 2.9%.

Share of Search among ski areas in New Zealand in August 2026Which is more popular in search, Mt Hutt or Roundhill?
Mt Hutt18.7%183K searches
vs
Roundhill2.9%28K searches

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Which is more popular in search, Mt Hutt or Roundhill?

Compare the New Zealand ski areas skiers and snowboarders choose between each winter. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Mt Hutt and Roundhill among ski areas in New Zealand, by month

Share of Search by month for Mt Hutt, Roundhill. The figures are in the table below the chart.

View monthly share of search table
MonthMt RuapehuMt HuttCardronaCoronet PeakThe RemarkablesTreble ConeRoundhillPortersMt DobsonMt Cheeseman
Oct 202538.3%19.9%19.3%8.5%8.7%2.5%0.75%0.55%1.1%0.43%
Nov 202537.2%7.9%28.6%13.1%5.9%3.5%1.1%0.63%1.5%0.5%
Dec 202530.4%8.9%31.5%15.1%7.3%3.4%1%0.48%1.4%0.45%
Jan 202630.2%8.9%32.2%15.3%6.7%3.1%1.3%0.49%1.5%0.44%
Feb 202633.4%11.9%29.5%12.7%5.5%3.4%1.1%0.49%1.4%0.54%
Mar 202635.2%12.3%27.6%12%5.9%2.8%1.3%0.56%1.5%0.83%
Apr 202635.6%14.6%25.3%11%5.4%2.9%1.5%0.93%2.2%0.58%
May 202642.8%14%18.4%13.2%4.4%2.1%1.8%1.1%1.6%0.52%
Jun 202627.2%27.1%14.7%18.5%5%2%2%1.2%1.9%0.36%
Jul 202630%22.1%14%13.1%7%3.9%3.4%3.1%2.8%0.6%
Aug 202628.6%18.7%16.2%13.6%8.3%5.9%2.9%2.6%2.5%0.73%
Sep 2026——————————

How has the Mt Hutt and Roundhill comparison changed over the last 12 months?

  • Mt Hutt was ahead of Roundhill in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Mt Hutt’s estimated Share of Search among ski areas in New Zealand moved from 19.9% to 18.7%, and its estimated monthly branded searches moved from 38.3K to 183K.
  • Across the 11 months ending August 2026, Roundhill’s estimated Share of Search among ski areas in New Zealand moved from 0.75% to 2.9%, and its estimated monthly branded searches moved from 1.4K to 28K.

How did search popularity change for New Zealand ski areas in August 2026?

  1. In August 2026, Mt Hutt lost estimated Share of Search among ski areas in New Zealand, from 22.1% to 18.7%.

  2. In August 2026, Roundhill lost estimated Share of Search among ski areas in New Zealand, from 3.4% to 2.9%.

How each brand is measured

Brandwave collects information about searches that people make online using Mt Hutt’s and Roundhill’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Mt Hutt

16 branded search terms

  • metservice mount hutt
  • mount hutt open
  • mount hutt weather
  • mt hutt
  • mt hutt accom
  • mt hutt cam
  • mt hutt lodge
  • mt hutt motels
  • mt hutt near me
  • mt hutt retreat
  • mt hutt ski
  • mt hutt snow
  • mt hutt snow report
  • mthutt
  • mthutt co nz
  • mthutt snow report

Roundhill

6 branded search terms

  • roundhill
  • roundhill co nz
  • roundhill near me
  • roundhill nz
  • roundhill snow report
  • roundhill weather

How the Brand Demand Index is measured

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