Mico vs Plumbing World:Which is more popular by branded search in New Zealand?
In August 2026, Plumbing World had more branded searches than Mico among plumbing and bathroom merchants in New Zealand. Plumbing World was estimated to have 26.7K branded searches compared to Mico’s 10.3K, and held a 58.3% Share of Search versus Mico’s 22.5%.
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Which is more popular in search, Mico or Plumbing World?
Compare the plumbing and bathroom stores New Zealand tradies and renovators buy from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Plumbing World, Mico. The figures are in the table below the chart.
View monthly share of search table
| Month | Plumbing World | Mico | Englefield | Methven | Plumbing Plus |
|---|---|---|---|---|---|
| Oct 2025 | 61.6% | 22.1% | 7.1% | 4.8% | 4.4% |
| Nov 2025 | 59.8% | 22.5% | 7.9% | 5% | 4.8% |
| Dec 2025 | 58.3% | 24.8% | 7% | 4.8% | 5% |
| Jan 2026 | 59.3% | 21.7% | 7.9% | 6.4% | 4.7% |
| Feb 2026 | 61.4% | 21.2% | 8% | 5.1% | 4.3% |
| Mar 2026 | 62.1% | 19.5% | 7.2% | 6.5% | 4.7% |
| Apr 2026 | 59.7% | 22.8% | 7.8% | 5.3% | 4.4% |
| May 2026 | 60.7% | 22.2% | 7.9% | 5.1% | 4.1% |
| Jun 2026 | 59.2% | 22.8% | 8% | 5.3% | 4.7% |
| Jul 2026 | 58.8% | 22.7% | 8% | 6.1% | 4.4% |
| Aug 2026 | 58.3% | 22.5% | 9.5% | 5.3% | 4.5% |
| Sep 2026 | — | — | — | — | — |
How has the Mico and Plumbing World comparison changed over the last 12 months?
3 findings
- Plumbing World was ahead of Mico in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Mico’s estimated Share of Search among plumbing and bathroom merchants in New Zealand moved from 22.1% to 22.5%, and its estimated monthly branded searches moved from 11.2K to 10.3K.
- Across the 11 months ending August 2026, Plumbing World’s estimated Share of Search among plumbing and bathroom merchants in New Zealand moved from 61.6% to 58.3%, and its estimated monthly branded searches moved from 31.2K to 26.7K.
How did search popularity change for New Zealand plumbing and bathroom merchants in August 2026?
1 change
Plumbing World’s estimated Share of Search among plumbing and bathroom merchants in New Zealand has lost ground for 3 months in a row, from 60.7% to 58.3% in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Mico’s and Plumbing World’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Mico
11 branded search terms
- mico bathroom
- mico plumbing
- mico plumbing & bathrooms
- mico plumbing and bathrooms
- mico plumbing henderson
- mico plumbing montreal street
- mico plumbing near me
- mico plumbing supplies
- mico showroom
- mico vanity
- mico wakefield plumbing
Plumbing World
19 branded search terms
- plumbing world
- plumbing world apollo drive
- plumbing world bath
- plumbing world brisbane street
- plumbing world kitchen taps
- plumbing world lower hutt
- plumbing world lunn ave
- plumbing world near me
- plumbing world nz
- plumbing world online
- plumbing world showers
- plumbing world showroom
- plumbing world taps
- plumbing world toilets
- plumbing world trade
- plumbing world vanity
- plumbingworld
- plumbingworld co nz
- plumbingworld nz
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.