Brandwave

Maui vs Mighty Campers:Which is more popular by branded search in New Zealand?

In August 2026, Maui had more branded searches than Mighty Campers among campervan rentals in New Zealand. Maui was estimated to have 1.7K branded searches compared to Mighty Campers’ 640, and held a 26.9% Share of Search versus Mighty Campers’ 10%.

Share of Search among campervan rentals in New Zealand in August 2026Which is more popular in search, Maui or Mighty Campers?
Maui26.9%1.7K searches
vs
Mighty Campers10%640 searches

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Which is more popular in search, Maui or Mighty Campers?

Compare the campervan and motorhome rental companies travellers book in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Maui and Mighty Campers among campervan rentals in New Zealand, by month

Share of Search by month for Maui, Mighty Campers. The figures are in the table below the chart.

View monthly share of search table
MonthMauiWilderness MotorhomesTravellers AutobarnMighty CampersBritzSpaceshipsApollo
Oct 202526.9%22.2%17%8.8%11.2%8.3%5.6%
Nov 202526.5%21.2%17%8.3%10.8%11.1%5%
Dec 202533.8%17.7%16.8%6.5%10.9%9.8%4.5%
Jan 202635.9%19.1%13.3%8.4%10.8%7.4%4.9%
Feb 202630.4%22.9%16.7%6.1%9.9%8.8%5.1%
Mar 202625.1%21.1%18.6%8.2%10.9%11.1%5%
Apr 202626%21.7%17%8.6%9.1%11.9%5.7%
May 202627.1%22.5%16.3%8.8%9.6%8.5%7.1%
Jun 202626%25.5%14.7%8.7%10.2%6.6%8.2%
Jul 202630%21.8%14.8%10.9%10.2%5.8%6.3%
Aug 202626.9%25.6%12.3%10%9.5%8%7.7%
Sep 2026———————

How has the Maui and Mighty Campers comparison changed over the last 12 months?

  • Maui was ahead of Mighty Campers in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Maui’s estimated Share of Search among campervan rentals in New Zealand held steady at 26.9%, and its estimated monthly branded searches moved from 2.4K to 1.7K.
  • Across the 11 months ending August 2026, Mighty Campers’ estimated Share of Search among campervan rentals in New Zealand moved from 8.8% to 10%, and its estimated monthly branded searches moved from 780 to 640.

How did search popularity change for New Zealand campervan rentals in August 2026?

  1. In August 2026, Maui lost estimated Share of Search among campervan rentals in New Zealand, from 30% to 26.9%.

  2. In August 2026, Mighty Campers lost estimated Share of Search among campervan rentals in New Zealand, from 10.9% to 10%.

How each brand is measured

Brandwave collects information about searches that people make online using Maui’s and Mighty Campers’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Maui

5 branded search terms

  • maui campervan
  • maui campervan for sale
  • maui campervan hire
  • maui motorhomes for sale
  • maui rentals

Mighty Campers

6 branded search terms

  • mighty campers
  • mighty campers near me
  • mighty campers nz
  • mightycampers
  • mightycampers com
  • mightycampers nz

How the Brand Demand Index is measured

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