Magnum Bikes vs Rad Power Bikes:Which is more popular by branded search in New Zealand?
In August 2026, Rad Power Bikes had more branded searches than Magnum Bikes among e-bike brands in New Zealand. Rad Power Bikes was estimated to have 410 branded searches compared to Magnum Bikes’ 190, and held a 17.4% Share of Search versus Magnum Bikes’ 8.1%.
Follow Magnum Bikes vs Rad Power Bikes and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Magnum Bikes or Rad Power Bikes?
Compare the e-bike brands New Zealand riders commute and ride trails on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Rad Power Bikes, Magnum Bikes. The figures are in the table below the chart.
View monthly share of search table
| Month | Smartmotion | Rad Power Bikes | Velectrix | Magnum Bikes | Fiido | Lekker |
|---|---|---|---|---|---|---|
| Oct 2025 | 57.1% | 18.7% | 11.4% | 7% | 5.1% | 0.73% |
| Nov 2025 | 64.3% | 16.4% | 7.5% | 7.5% | 3.3% | 0.98% |
| Dec 2025 | 62.2% | 15.4% | 9% | 7.9% | 4.9% | 0.75% |
| Jan 2026 | 59.3% | 17.2% | 8.8% | 9.3% | 4.5% | 0.85% |
| Feb 2026 | 51.1% | 28.8% | 8% | 6.4% | 5.1% | 0.64% |
| Mar 2026 | 55.4% | 20.8% | 9.5% | 4.8% | 8.8% | 0.63% |
| Apr 2026 | 61.9% | 16.2% | 9.5% | 5.7% | 6% | 0.75% |
| May 2026 | 61.6% | 19.5% | 7% | 6.1% | 5.2% | 0.61% |
| Jun 2026 | 66.6% | 16.4% | 6.6% | 5.6% | 4.2% | 0.7% |
| Jul 2026 | 56.1% | 22.5% | 8.6% | 7% | 4.9% | 0.82% |
| Aug 2026 | 59.1% | 17.4% | 8.5% | 8.1% | 6% | 0.85% |
| Sep 2026 | — | — | — | — | — | — |
How has the Magnum Bikes and Rad Power Bikes comparison changed over the last 12 months?
3 findings
- Rad Power Bikes was ahead of Magnum Bikes in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Magnum Bikes’ estimated Share of Search among e-bike brands in New Zealand moved from 7% to 8.1%, and its estimated monthly branded searches held steady at 190.
- Across the 11 months ending August 2026, Rad Power Bikes’ estimated Share of Search among e-bike brands in New Zealand moved from 18.7% to 17.4%, and its estimated monthly branded searches moved from 510 to 410.
How did search popularity change for New Zealand e-bike brands in August 2026?
2 changes
In August 2026, Magnum Bikes gained estimated Share of Search among e-bike brands in New Zealand, from 7% to 8.1%.
In August 2026, Rad Power Bikes lost estimated Share of Search among e-bike brands in New Zealand, from 22.5% to 17.4%.
How each brand is measured
Brandwave collects information about searches that people make online using Magnum Bikes’ and Rad Power Bikes’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Magnum Bikes
3 branded search terms
- magnum bike
- magnum ebike
- peak magnum ebike
Rad Power Bikes
6 branded search terms
- rad power bikes
- rad power bikes e bike
- rad power bikes ebike
- rad power bikes near me
- rad power bikes nz
- radpowerbikes
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.