Brandwave

M8Fitout vs Silk Design and Build:Which is more popular?

In September 2026, M8Fitout had more branded searches than Silk Design and Build among Auckland commercial fitout companies in New Zealand. M8Fitout had about 90 branded searches, while Silk Design and Build had 20. M8Fitout made up 9.2% of all Auckland commercial fitout company searches we track, and Silk Design and Build accounted for 2%. When we asked ChatGPT and Google AI Overviews about Auckland commercial fitout companies, M8Fitout and Silk Design and Build each appeared in two of the three answers. M8Fitout and Silk Design and Build were each mentioned first in one of the two answers.

Among Auckland commercial fitout companies in New Zealand in September 2026

Who do people search for more?

M8Fitout, about 5 searches for every 1 for Silk Design and Build

M8Fitout 90 searchesSilk Design and Build 20 searches

Who does AI mention more?

Both were mentioned in 2 of 3 answers.

M8Fitout in 2 of 3Silk Design and Build in 2 of 3

Who does AI recommend more?

Each is named first in 1 of 2 answers.

M8Fitout first in 1Silk Design and Build first in 1

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Top Auckland commercial fitout companies in ChatGPT and Google AI Overviews

In three ChatGPT questions, M8Fitout and Silk Design and Build were each mentioned in two out of three: in two of the three ChatGPT answers. M8Fitout and Silk Design and Build were each listed first in one of the two answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Complete Construction1st
  2. Team Fitout2nd
  3. M8Fitout3rd
  4. Silk Design and Build4th
  5. Unispace5th
  6. Edge Interiors–
  7. TNT Interiors–
  8. Total Fitouts–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Auckland commercial fitout companies

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is M8Fitout or Silk Design and Build more popular in search?

This chart shows how often people search Google for M8Fitout and Silk Design and Build by name. Each line represents a brand's share of searches for all eight Auckland commercial fitout companies we track, month by month, from searches in New Zealand.

M8Fitout and Silk Design and Build among Auckland commercial fitout companies in New Zealand, by month

Share of searches by month for M8Fitout, Silk Design and Build. The figures are in the table below the chart.

View monthly share of searches table
MonthComplete ConstructionUnispaceEdge InteriorsM8FitoutTeam FitoutTNT InteriorsTotal FitoutsSilk Design and Build
Oct 202532%32%14%7%5%4%3%3%
Nov 202525%31%16.7%8.3%8.3%3.6%3.6%3.6%
Dec 202519%36.2%15.5%8.6%5.2%5.2%3.4%6.9%
Jan 202630.4%30.4%16.1%5.4%3.6%3.6%7.1%3.6%
Feb 202626.6%32.9%13.9%8.9%6.3%5.1%5.1%1.3%
Mar 202635.5%29.1%12.7%6.4%3.6%3.6%4.5%4.5%
Apr 202641.3%26.3%11.3%6.3%3.8%2.5%6.3%2.5%
May 202640.6%27.1%11.5%7.3%3.1%4.2%4.2%2.1%
Jun 202652.9%18.8%8%6.5%6.5%3.6%2.9%0.72%
Jul 202642.5%28.3%8%6.2%6.2%4.4%2.7%1.8%
Aug 202644%23.9%8.3%8.3%6.4%2.8%1.8%4.6%
Sep 202639.8%26.5%9.2%9.2%7.1%3.1%3.1%2%

How has the M8Fitout and Silk Design and Build comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand Auckland commercial fitout companies in September 2026?

3 changes

  1. In September 2026, Total Fitouts overtook Silk Design and Build to rank 7th among Auckland commercial fitout companies in New Zealand, with 3.1% of the searches.

  2. In September 2026, M8Fitout gained share of searches among Auckland commercial fitout companies in New Zealand, from 8.3% to 9.2%.

  3. In September 2026, Silk Design and Build lost share of searches among Auckland commercial fitout companies in New Zealand, from 4.6% to 2%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using M8Fitout’s and Silk Design and Build’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

M8Fitout

1 branded search term

  • m8fitout

Silk Design and Build

1 branded search term

  • silk design and build

How the Brand Demand Index is measured

Other head-to-heads among Auckland commercial fitout companies

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