Brandwave

Limelight Digital vs Strategy Collective:Which is more popular in New Zealand?

In October 2026, Strategy Collective had more branded searches than Limelight Digital among New Plymouth digital marketing agencies in New Zealand. Strategy Collective had about 30 branded searches, while Limelight Digital had 10. Strategy Collective made up 16.7% of all New Plymouth digital marketing agency searches we track, and Limelight Digital accounted for 5.6%. When we asked ChatGPT and Google AI Overviews about New Plymouth digital marketing agencies, Limelight Digital appeared in three of the four answers and Strategy Collective in one. Limelight Digital was mentioned before Strategy Collective in three out of four answers.

Among New Plymouth digital marketing agencies in New Zealand in October 2026

Who do people search for more?

Strategy Collective, about 3 searches for every 1 for Limelight Digital

Strategy Collective 30 searchesLimelight Digital 10 searches

Who does AI mention more?

Limelight Digital, mentioned in 3 of 4 answers, Strategy Collective in 1

Limelight Digital in 3 of 4Strategy Collective in 1 of 4

Who does AI recommend more?

Limelight Digital, named ahead of Strategy Collective in 3 of 4 answers

Limelight Digital first in 3Strategy Collective first in 1

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Top New Plymouth digital marketing agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Limelight Digital was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Strategy Collective was mentioned in one out of four: not in any of the three ChatGPT answers, but in the Google AI Overview. Limelight Digital was listed before Strategy Collective in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Done By Nine1st
  2. Limelight Digital2nd
  3. Idyllic3rd
  4. Custom Digital Marketing4th
  5. Strategy Collective5th
  6. The Creatives–
  7. Favour The Brave–
  8. Likuid Media–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Done By Nine4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Idyllic3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Limelight Digital3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Custom Digital Marketing2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Strategy Collective1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • The Creatives0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Favour The Brave0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Likuid Media0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about New Plymouth digital marketing agencies

4 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Limelight Digital or Strategy Collective more popular in search?

This chart shows how often people search Google for Limelight Digital and Strategy Collective by name. Each line represents a brand's share of searches for all eight New Plymouth digital marketing agencies we track, month by month, from searches in New Zealand.

Limelight Digital and Strategy Collective among New Plymouth digital marketing agencies in New Zealand, by month

Share of searches by month for Strategy Collective, Limelight Digital. The figures are in the table below the chart.

View monthly share of searches table
MonthThe CreativesDone By NineStrategy CollectiveCustom Digital MarketingFavour The BraveIdyllicLikuid MediaLimelight Digital
Nov 202519.2%19.2%26.9%3.8%3.8%7.7%3.8%15.4%
Dec 202531.3%18.8%18.8%0%12.5%6.3%6.3%6.3%
Jan 202633.3%16.7%29.2%0%4.2%8.3%4.2%4.2%
Feb 202620%36%20%4%8%4%4%4%
Mar 202619.4%45.2%12.9%3.2%6.5%6.5%3.2%3.2%
Apr 202621.4%17.9%17.9%0%25%10.7%3.6%3.6%
May 202618.5%25.9%33.3%3.7%3.7%3.7%3.7%7.4%
Jun 202635.7%17.9%25%0%10.7%3.6%3.6%3.6%
Jul 202640%12%28%0%4%8%4%4%
Aug 202646.2%15.4%19.2%0%3.8%3.8%3.8%7.7%
Sep 202645.5%13.6%22.7%0%4.5%4.5%4.5%4.5%
Oct 202633.3%22.2%16.7%5.6%5.6%5.6%5.6%5.6%

How has branded search for Limelight Digital and Strategy Collective changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand New Plymouth digital marketing agencies in October 2026?

4 changes
  1. In October 2026, Done By Nine overtook Strategy Collective to rank 2nd among New Plymouth digital marketing agencies in New Zealand, with 22.2% of the searches.

  2. In October 2026, Custom Digital Marketing overtook Favour The Brave and 3 others to rank 4th among New Plymouth digital marketing agencies in New Zealand, with 5.6% of the searches.

  3. In October 2026, Limelight Digital gained share of searches among New Plymouth digital marketing agencies in New Zealand, from 4.5% to 5.6%.

  4. In October 2026, Strategy Collective lost share of searches among New Plymouth digital marketing agencies in New Zealand, from 22.7% to 16.7%.

How are Limelight Digital’s and Strategy Collective’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Limelight Digital’s and Strategy Collective’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Limelight Digital

1 branded search term

  • limelight digital

Strategy Collective

3 branded search terms

  • strategy collective
  • strategycollective
  • the strategy collective

How the Brand Demand Index is measured

Other head-to-heads among New Plymouth digital marketing agencies

Creator with pink hair and a pink jacket

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