Kingi vs Sidart:Which is more popular by branded search in New Zealand?
In August 2026, Kingi had more branded searches than Sidart among auckland destination restaurants in New Zealand. Kingi was estimated to have 3.2K branded searches compared to Sidart’s 440, and held a 3.4% Share of Search versus Sidart’s 0.47%.
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Which is more popular in search, Kingi or Sidart?
Compare the destination restaurants Aucklanders and visitors book for special occasions. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Kingi, Sidart. The figures are in the table below the chart.
View monthly share of search table
| Month | Amano | Ahi | Cassia | Kingi | Sidart |
|---|---|---|---|---|---|
| Oct 2025 | 66.3% | 7.3% | 8.7% | 1.7% | 16% |
| Nov 2025 | 75% | 11.6% | 10.2% | 1.9% | 1.3% |
| Dec 2025 | 76.5% | 9% | 10.1% | 2.1% | 2.4% |
| Jan 2026 | 79.3% | 8.7% | 8.8% | 2.2% | 1.1% |
| Feb 2026 | 79% | 7.3% | 11.2% | 1.6% | 0.92% |
| Mar 2026 | 82.2% | 6.2% | 9.2% | 1.6% | 0.8% |
| Apr 2026 | 82.1% | 6.1% | 9.1% | 1.9% | 0.83% |
| May 2026 | 80.4% | 6.1% | 10.3% | 2% | 1.3% |
| Jun 2026 | 74.5% | 14.5% | 8.7% | 1.6% | 0.67% |
| Jul 2026 | 76.7% | 13.9% | 7% | 2% | 0.49% |
| Aug 2026 | 76.1% | 11.2% | 8.9% | 3.4% | 0.47% |
| Sep 2026 | — | — | — | — | — |
How has the Kingi and Sidart comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 11 months ending August 2026: Kingi took it in November 2025, Sidart took it in December 2025, Kingi took it in January 2026.
- Across the 11 months ending August 2026, Kingi’s estimated Share of Search among auckland destination restaurants in New Zealand moved from 1.7% to 3.4%, and its estimated monthly branded searches moved from 1.8K to 3.2K.
- Across the 11 months ending August 2026, Sidart’s estimated Share of Search among auckland destination restaurants in New Zealand moved from 16% to 0.47%, and its estimated monthly branded searches moved from 16.9K to 440.
How did search popularity change for New Zealand auckland destination restaurants in August 2026?
2 changes
In August 2026, Kingi gained estimated Share of Search among auckland destination restaurants in New Zealand, from 2% to 3.4%.
Sidart’s estimated Share of Search among auckland destination restaurants in New Zealand has lost ground for 3 months in a row, from 1.3% to 0.47% in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Kingi’s and Sidart’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.