Brandwave

JVC vs Sony:Which is more popular by branded search in New Zealand?

In August 2026, Sony had more branded searches than JVC among car audio brands in New Zealand. Sony was estimated to have 42.6K branded searches compared to JVC’s 140, and held a 97.7% Share of Search versus JVC’s 0.32%.

Share of Search among car audio brands in New Zealand in August 2026Which is more popular in search, JVC or Sony?
JVC0.32%140 searches
vs
Sony97.7%42.6K searches

Follow JVC vs Sony and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, JVC or Sony?

Compare the car stereo and audio brands New Zealand drivers fit. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

JVC and Sony among car audio brands in New Zealand, by month

Share of Search by month for Sony, JVC. The figures are in the table below the chart.

View monthly share of search table
MonthSonyPioneerAlpine Car AudioKenwood Car AudioJVC
Oct 202598.1%0.85%0.39%0.31%0.39%
Nov 202598.5%0.65%0.36%0.22%0.24%
Dec 202598.5%0.69%0.27%0.25%0.31%
Jan 202697.9%0.9%0.36%0.46%0.36%
Feb 202697.3%1.1%0.41%0.65%0.47%
Mar 202697.7%1.3%0.42%0.32%0.29%
Apr 202696.8%2%0.44%0.36%0.42%
May 202697%2%0.33%0.3%0.35%
Jun 202697.2%1.8%0.34%0.23%0.39%
Jul 202698%1%0.35%0.28%0.37%
Aug 202697.7%1.2%0.44%0.37%0.32%
Sep 2026—————

How has the JVC and Sony comparison changed over the last 12 months?

  • Sony was ahead of JVC in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, JVC’s estimated Share of Search among car audio brands in New Zealand moved from 0.39% to 0.32%, and its estimated monthly branded searches moved from 160 to 140.
  • Across the 11 months ending August 2026, Sony’s estimated Share of Search among car audio brands in New Zealand moved from 98.1% to 97.7%, and its estimated monthly branded searches moved from 40.6K to 42.6K.

How did search popularity change for New Zealand car audio brands in August 2026?

  1. In August 2026, JVC fell from 3rd to 5th among car audio brands in New Zealand.

How each brand is measured

Brandwave collects information about searches that people make online using JVC’s and Sony’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

JVC

3 branded search terms

  • jvc apple carplay
  • jvc car audio
  • jvc car stereo

Sony

59 branded search terms

  • best sony headphones
  • fx3 sony
  • new sony headphones
  • sony
  • sony 100 inch tv
  • sony 32 inch tv
  • sony 40 inch tv
  • sony 43 inch tv
  • sony 4k tv
  • sony 50 inch tv
  • sony 55 inch tv
  • sony 75 inch tv
  • sony 85 inch tv
  • sony a6400
  • sony a6700
  • sony android tv
  • sony bluetooth headphones
  • sony bravia 32 inch tv
  • sony bravia tv
  • sony bravia tv 55 inch
  • sony camara
  • sony car audio
  • sony car stereo
  • sony co nz
  • sony cyber shot
  • sony earbuds
  • sony earphones
  • sony ev e10
  • sony headphones
  • sony headphones wh 1000xm4
  • sony headphones wh 1000xm5
  • sony headphones xm4
  • sony headphones xm5
  • sony in ear headphones
  • sony led tv
  • sony lens
  • sony mirrorless
  • sony mx4 headphones
  • sony near me
  • sony noise cancelling earbuds
  • sony nz
  • sony oled tv
  • sony online
  • sony tv
  • sony tv sale
  • sony wh 1000xm4
  • sony wh 1000xm4 headphones
  • sony wh 1000xm5
  • sony wh 1000xm6
  • sony white headphones
  • sony wired earphones
  • sony wired headphones
  • sony wireless earbuds
  • sony wireless headphones
  • sony xm4
  • sony xm4 headphones
  • sony xm5
  • sony xm5 headphones
  • sony xm6

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.