JMJ Lawyers vs RSM Law:Which is more popular by branded search in New Zealand?
In August 2026, RSM Law had more branded searches than JMJ Lawyers among timaru law firms in New Zealand. RSM Law was estimated to have 650 branded searches compared to JMJ Lawyers’ 290, and held a 23% Share of Search versus JMJ Lawyers’ 10.2%.
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Which is more popular in search, JMJ Lawyers or RSM Law?
Compare Timaru law firms using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for RSM Law, JMJ Lawyers. The figures are in the table below the chart.
View monthly share of search table
| Month | Aoraki Legal | Timpany Walton | RSM Law | Gresson Dorman & Co | JMJ Lawyers |
|---|---|---|---|---|---|
| Oct 2025 | 21.8% | 29.3% | 22.2% | 12.6% | 14.2% |
| Nov 2025 | 23.2% | 28.1% | 22.3% | 14.3% | 12.1% |
| Dec 2025 | 22.7% | 30.8% | 22.2% | 13.5% | 10.8% |
| Jan 2026 | 23.6% | 25.5% | 24.1% | 14.1% | 12.7% |
| Feb 2026 | 20.1% | 31.1% | 23.9% | 12% | 12.9% |
| Mar 2026 | 22% | 33.7% | 21.3% | 13.1% | 10% |
| Apr 2026 | 22.7% | 30.6% | 21% | 15.7% | 10% |
| May 2026 | 21.1% | 30.5% | 24% | 13% | 11.4% |
| Jun 2026 | 20.9% | 27.7% | 24.9% | 13.3% | 13.3% |
| Jul 2026 | 18.3% | 28.8% | 24.5% | 16.2% | 12.2% |
| Aug 2026 | 27.6% | 26.1% | 23% | 13.1% | 10.2% |
| Sep 2026 | — | — | — | — | — |
How has the JMJ Lawyers and RSM Law comparison changed over the last 12 months?
3 findings
- RSM Law was ahead of JMJ Lawyers in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, JMJ Lawyers’ estimated Share of Search among timaru law firms in New Zealand moved from 14.2% to 10.2%, and its estimated monthly branded searches moved from 340 to 290.
- Across the 11 months ending August 2026, RSM Law’s estimated Share of Search among timaru law firms in New Zealand moved from 22.2% to 23%, and its estimated monthly branded searches moved from 530 to 650.
How did search popularity change for New Zealand timaru law firms in August 2026?
3 changes
In August 2026, Aoraki Legal overtook RSM Law to take the highest estimated Share of Search among timaru law firms in New Zealand, at 27.6%.
In August 2026, JMJ Lawyers lost estimated Share of Search among timaru law firms in New Zealand, from 12.2% to 10.2%.
In August 2026, RSM Law lost estimated Share of Search among timaru law firms in New Zealand, from 24.5% to 23%.
How each brand is measured
Brandwave collects information about searches that people make online using JMJ Lawyers’ and RSM Law’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
JMJ Lawyers
2 branded search terms
- jmj lawyers
- jmj lawyers timaru
RSM Law
2 branded search terms
- rsm law
- rsm law timaru
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.