Isuzu Trucks vs UD Trucks:Which is more popular by branded search in New Zealand?
In August 2026, Isuzu Trucks and UD Trucks were level on Share of Search among truck brands in New Zealand, with an estimated 620 branded searches each, at 5.9% estimated Share of Search each.
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Which is more popular in search, Isuzu Trucks or UD Trucks?
Compare the truck brands New Zealand transport and trade businesses buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Isuzu Trucks, UD Trucks. The figures are in the table below the chart.
View monthly share of search table
| Month | Kenworth | Scania | Hino | Fuso | Isuzu Trucks | UD Trucks | DAF |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 30.1% | 28.9% | 15.4% | 12.2% | 5.4% | 5.7% | 2.3% |
| Nov 2025 | 29.5% | 26.9% | 12.9% | 18.2% | 5.3% | 5.1% | 2.3% |
| Dec 2025 | 31.6% | 26.2% | 13.7% | 14.3% | 5.4% | 5.9% | 2.9% |
| Jan 2026 | 32.3% | 25.9% | 13.7% | 13.7% | 6.3% | 5.3% | 2.7% |
| Feb 2026 | 30.9% | 24.9% | 14.3% | 14.8% | 6.2% | 6.7% | 2.3% |
| Mar 2026 | 31.2% | 25.3% | 13.5% | 14.8% | 6.5% | 6.6% | 2.2% |
| Apr 2026 | 31.5% | 24.6% | 17.1% | 12.4% | 5.5% | 6.2% | 2.8% |
| May 2026 | 31.7% | 25.4% | 16.6% | 11.9% | 6.3% | 5.6% | 2.6% |
| Jun 2026 | 32.4% | 25.8% | 15.8% | 11.9% | 5.9% | 5.3% | 2.8% |
| Jul 2026 | 34.5% | 23.7% | 15.3% | 12.3% | 6.2% | 5.6% | 2.4% |
| Aug 2026 | 36% | 23.3% | 14.5% | 11.8% | 5.9% | 5.9% | 2.6% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Isuzu Trucks and UD Trucks comparison changed over the last 12 months?
3 findings
- The lead changed hands 5 times in the 11 months ending August 2026: Isuzu Trucks took it in November 2025, UD Trucks took it in December 2025, Isuzu Trucks took it in January 2026, UD Trucks took it in February 2026, Isuzu Trucks took it in May 2026.
- Across the 11 months ending August 2026, Isuzu Trucks’ estimated Share of Search among truck brands in New Zealand moved from 5.4% to 5.9%, and its estimated monthly branded searches moved from 640 to 620.
- Across the 11 months ending August 2026, UD Trucks’ estimated Share of Search among truck brands in New Zealand moved from 5.7% to 5.9%, and its estimated monthly branded searches moved from 670 to 620.
How did search popularity change for New Zealand truck brands in August 2026?
0 changes
Neither Isuzu Trucks nor UD Trucks moved beyond provider rounding among truck brands in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Isuzu Trucks’ and UD Trucks’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Isuzu Trucks
3 branded search terms
- isuzu truck
- isuzu trucks for sale
- isuzu trucks trucks
UD Trucks
6 branded search terms
- ud trucks
- ud trucks near me
- ud trucks nz
- ud trucks trucks for sale
- udtrucks
- udtrucks com
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