Invoice Simple vs Invoice2go:Which is more popular by branded search in New Zealand?
In August 2026, Invoice2go had more branded searches than Invoice Simple among invoicing apps in New Zealand. Invoice2go was estimated to have 330 branded searches compared to Invoice Simple’s 220, and held a 17% Share of Search versus Invoice Simple’s 11.3%.
Follow Invoice Simple vs Invoice2go and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Invoice Simple or Invoice2go?
Compare the invoicing apps New Zealand sole traders and small businesses bill with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Invoice2go, Invoice Simple. The figures are in the table below the chart.
View monthly share of search table
| Month | Zoho Invoice | Wave | Invoice2go | Invoice Simple | FreshBooks |
|---|---|---|---|---|---|
| Oct 2025 | 35% | 32.7% | 10.3% | 12.6% | 9.3% |
| Nov 2025 | 33.8% | 34.2% | 12% | 12.4% | 7.6% |
| Dec 2025 | 33.7% | 34.2% | 12% | 9.2% | 10.9% |
| Jan 2026 | 30.7% | 33.7% | 10.9% | 13.4% | 11.4% |
| Feb 2026 | 33.6% | 32.3% | 12.1% | 12.6% | 9.4% |
| Mar 2026 | 32.9% | 35.4% | 13.6% | 11.5% | 6.6% |
| Apr 2026 | 38.6% | 33.7% | 10.9% | 10.9% | 5.9% |
| May 2026 | 35.6% | 34.7% | 11.3% | 12.6% | 5.9% |
| Jun 2026 | 36.1% | 35.1% | 13% | 10.6% | 5.3% |
| Jul 2026 | 39.1% | 27.6% | 14.1% | 11.5% | 7.8% |
| Aug 2026 | 38.7% | 27.3% | 17% | 11.3% | 5.7% |
| Sep 2026 | — | — | — | — | — |
How has the Invoice Simple and Invoice2go comparison changed over the last 12 months?
3 findings
- The lead changed hands 5 times in the 11 months ending August 2026: Invoice2go took it in December 2025, Invoice Simple took it in January 2026, Invoice2go took it in March 2026, Invoice Simple took it in May 2026, Invoice2go took it in June 2026.
- Across the 11 months ending August 2026, Invoice Simple’s estimated Share of Search among invoicing apps in New Zealand moved from 12.6% to 11.3%, and its estimated monthly branded searches moved from 270 to 220.
- Across the 11 months ending August 2026, Invoice2go’s estimated Share of Search among invoicing apps in New Zealand moved from 10.3% to 17%, and its estimated monthly branded searches moved from 220 to 330.
How did search popularity change for New Zealand invoicing apps in August 2026?
2 changes

In August 2026, Invoice2go gained estimated Share of Search among invoicing apps in New Zealand, from 14.1% to 17%.

Estimated monthly branded searches for Invoice Simple in New Zealand fell 18.5% over 11 measured months, from 270 to 220 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Invoice Simple’s and Invoice2go’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Invoice Simple
5 branded search terms
- invoice simple
- invoice simple invoice app
- invoice simple online
- invoicesimple
- invoicesimple com
Invoice2go
2 branded search terms
- invoice2go
- invoice2go invoice app

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.